AVP- Digital Program & Revenue (Broking Products)

Sharekhan; Mumbai; On-site; INR 800,000 - 1,200,000; Full time

Job summary

Sharekhan is looking for a dedicated professional in Mumbai to drive revenue growth across its broking products. This role involves designing and implementing monetization strategies and enhancing user engagement through insights and recommendations.

The ideal candidate will possess strong analytical skills and ensure compliance with regulatory guidelines while managing key KPIs.

Qualifications

• Proven ability to drive revenue growth across broking products.
• Experience in designing monetization strategies.
• Strong analytical skills for data-driven decision making.

Responsibilities

• Drive revenue growth through increased active clients and trading volumes.
• Design and implement monetization strategies with campaigns.
• Enhance user engagement via personalization and insights.

Job description

Direct Responsibilities

Drive revenue growth across broking products through:

• Increased active clients and trading volumes
• Yield optimization (brokerage, margin interest, cross-sell)

Design and implement monetization strategies:

• Campaigns and offers (intraday, derivatives, MTF, etc.)

Enhance user engagement via:

• Personalization, nudges, insights, and recommendations
• Gamification and behavioral triggers

Data, Analytics & Insights

• Own key KPIs:
• Trading frequency, Segment Activation, Activation rates
• Use data to:
• Identify growth opportunities and revenue leakages
• Drive A/B testing and experimentation
• Build dashboards and reporting frameworks for leadership reviews

Regulatory & Compliance Alignment

• Ensure all digital initiatives adhere to:
• SEBI, NSE, BSE regulatory guidelines
• Risk and compliance frameworks
• Integrate compliance into product design