Associate Relationship Manager-Liabilities

IDFC FIRST Bank; Jabalpur; On-site; INR 480,000 - 640,000; Full time

Job summary

IDFC FIRST Bank is seeking an Associate Relationship Manager-Liabilities in Rural Banking to deepen relationships with rural accounts and provide best-in-class service. The role supports Relationship Manager in Liabilities penetration, lead generation, and account opening with strict KYC norms; engages customers with multiple products at opening and targets cross-sell opportunities.

Key duties include field mapping, daily activity reporting, ensuring account activation and health, and

Qualifications

• Graduation in BA / BCom / BBA / BSc / BTech / BE or equivalent.
• 0–2 years of branch banking experience.

Responsibilities

• Lead area mapping and daily activity reporting.
• Promote bank products during account opening and drive cross-sell.
• Ensure timely account opening with strict KYC compliance.
• Provide superior customer service and resolve queries.
• Support livelihood and community development initiatives.

Skills

Lead generation

Customer service

Cross-selling

KYC compliance

Education

BA / BCom / BBA / BSc / BTech / BE

Job description

Role/Job Title:

Associate Relationship Manager-Liabilities

Function/Department:

Rural Banking

Job Purpose:

The role entails deepening relationships with Rural Banking accounts and ensuring best in-class service to the customers. The role bearer has a responsibility to support Relationship Manager in penetration of liabilities business in Rural markets through lead generations and account opening as per needs of customer. The role bearer is responsible for driving client acquisition, building household level customer relationships and capitalizing on lifetime value in each relationship to achieve larger organizational goals.

Primary Responsibilities:

• Lead Area Mapping in the catchment and maintain accurate and timely daily activity / Sales reports.
• Prepare Wish list of customers through cold calling and promotion activities to drive awareness about the bank and products across the catchment area.
• Ensure completion of account opening formalities with strict adherence to KYC norms. (Field verification Mandatory)
• Engage customers with multiple products at the time of account Opening. (viz: Mobile banking / Net banking registration / Recurring Deposit-Fixed Deposit activation)
• Ensuring account activation and subsequently maintaining the health of account.
• Ensure superior customer service to capture larger wallet share of population.
• Spearhead resolution of customer queries and issues.
• Assess and evaluate the client needs and generate new sources of revenue by leveraging cross sell opportunities as per their lifestyle, risk profiling and requirements.
• Ensure compliance as per the bank requirements.
• Recommend process changes in order to improve service efficiency and quality across the branch network.
• Provide support for implementation of livelihood advancement and community development initiatives.

Secondary Responsibilities:

• Recommend process changes in order to improve service efficiency and quality across the branch network.
• Provide support for implementation of livelihood advancement and community development initiatives.

Education Qualification:

Graduation: BA / BCom / BBA / BSc / BTech / BE or any other graduate.

Experience:

0 to 2 years of relevant branch banking experience.