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The/Nudge Institute is establishing a State Project Management Unit in Bhopal, Madhya Pradesh to design and implement a program for screening and distributing near vision glasses. This fixed-term role will be based in Bhopal with regular travel to other districts to ensure effective field implementation.
You will coordinate with district and block offices, support training, procurement, screening and distribution of glasses, and engage stakeholders to drive impact in rural communities.
Location: Bhopal, Madhya Pradesh
Fixed term employment contract: 1 year
The/Nudge is an action institute building resilient livelihoods to alleviate poverty. We work with women, farmers, tribals, and youth across rural development, agriculture, skilling, and economic inclusion, in partnership with 15+ central and state governments.
Our economic inclusion journey towards serving 25 million Indians spans 10 states and currently reaches over 1.5 million people. Through our incubator, accelerator, and grand challenges, we have supported 200+ social entrepreneurs, including Forbes 30 Under 30 honorees, Earthshot Prize winners, and nationally recognized changemakers.
Founded with the support of 130+ eminent philanthropists, 40+ corporates, and 15+ foundations, The/Nudge is working towards a poverty-free India, within our lifetime.
We are solving for millions of adults in India, especially in rural communities, living with uncorrected presbyopia, a near-vision impairment affecting 1 in 3 people over 30. Without timely access to simple solutions like reading glasses, they face barriers to work and income, despite evidence showing such interventions can boost productivity by 34% and income by 20%.
Millions in India experience uncorrected presbyopia, a near-vision impairment affecting one in three people over 30, with cases now appearing as early as 35. Globally, presbyopia is the most common cause of vision impairment, impacting over 800 million people. In India alone, 300 million people live with this condition, contributing to $14 billion in lost productivity each year.
For many, especially in rural communities, clear near vision is essential for work and daily activities. Without access to timely solutions, individuals may face challenges in earning a livelihood. However, studies from Assam and Bangladesh show that a simple intervention - reading glasses - can increase productivity by 34% and boost income by 20%.
Despite the clear benefits, several factors have made it difficult for people to access reading glasses at scale.
With only one trained optometrist per 180,000 people, access to professional eye care remains a challenge in many areas.
Many individuals aren t aware that their near-vision difficulties can be easily corrected, and some hesitate to wear glasses due to social and cultural perceptions.
Bringing reading glasses to remote and rural areas requires innovative and community-driven approaches to ensure affordability and reach.
Through the InSight Program, The/Nudge Institute is collaborating with central and state governments to make India presbyopia-free using a community-led model.
The/Nudge is working with the Government of Madhya Pradesh to help enable access to affordable near vision glasses by targeting people above the age of 35, mainly in rural areas. As part of this effort, a State Project Management Unit (SPMU) is being set up at Bhopal, Madhya Pradesh, to help the Government to design and implement a program for screening distribution of near vision glasses. This position is for the SPMU at Bhopal, Madhya Pradesh, with regular travel to other districts.
Operations Management Stakeholder Engagement field operations
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