Associate Manager - Engagements

iQuanti, Inc.; Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

iQuanti is seeking an Associate Manager – Engagements (Paid Media) to lead multi-channel digital marketing efforts for key clients in Bengaluru. You will manage a cross-functional team spanning marketing, analytics, CRO, web and tech, driving strategy, planning, and execution across SEM, display, remarketing, and social channels.

You will analyze campaigns, generate insights, and optimize ROI while communicating findings to stakeholders and clients.

Qualifications

• 4 to 6 years of hands-on experience in digital marketing.
• Proficient in Search Engine Marketing; Google Ads certification is a bonus.
• Experience with Display Marketing or Social Media Marketing.
• Strong analytical and Excel skills; able to translate objectives into marketing solutions.
• Ability to demonstrate business value of solutions to prospects.

Responsibilities

• Develop and execute digital marketing strategies across multiple channels.
• Lead a team of analysts to develop client online marketing strategies.
• Analyze campaigns, identify trends, and optimize ROI.
• Manage project timelines and stakeholder communications.
• Wireframe complex asks to improve turnaround time.
• Build strong client relationships and present insights.

Skills

Digital marketing

Team leadership

Analytics

Excel

Google Ads

GA/Adobe Analytics

Education

Bachelor's in quantitative disciplines

MBA or master's in communications

Tools

Google Ads Editor

Google Analytics

Adobe Analytics

Job description

ASSOCIATEMANAGER – ENGAGEMENTS -Paid Media

Location:

Bangalore - work on-site 3 days per week

Reports To:

Paid Media Team

Role Overview

This individual will report into the Paid Media team. This position will work as part of a cross functional team made up of marketing, analytics, CRO, web and technology teams. The individual will be responsible for conceptualizing, planning and implementing online/digital marketing strategies for our key clients.

What You’ll Be Doing

• Develop and execute digital marketing strategies across multiple channels, lead a team of analysts to develop and execute the online marketing strategy for our clients, spanning across – Search Engine Marketing, Display Marketing, Remarketing and Facebook Marketing
• Analyze campaigns, identify trends and provide fast, accurate reports, optimizing campaigns to produce the best return on investment
• Familiarity with storyboarding, visualization and wireframing deliverables
• Advanced knowledge of testing and optimization techniques.
• Conduct in depth data analysis to identify trends and insights.
• Knowledge of Web Analytics, Tagging and other digital marketing tools.

Project management and team leadership

• Excellent leadership skills and ability to manage a team - Manage & build strong team with best-in-class online marketing competencies, skills & experience sets.
• Advanced project management skills to manage deliverables in terms of timelines, expectations and collaborate with different stakeholders.
• Strong communication skills and ability to build and maintain client relationships.
• Comfortable at breaking down requests from clients into deliverables for the team and to wireframe complex asks to improve TATs.
• Excellent interpersonal skills and ability to build strong relationships with clients and colleagues.
• Excellent presentation skills and ability to communicate complex data insights to non-technical stakeholders.
• Good Perception, Stakeholder and Crisis Management skills
• Strong business acumen and ability to develop and execute effective marketing strategies.
• Excellent problem-solving and critical-thinking skills.
• Ability to manage multiple projects and meet tight deadlines.

Your Expertise

• 4 to 6 years of hands‑on experience in digital marketing
• Search Engine Marketing – Should have a very high-level of proficiency. Google Ads, SA360 Microsoft Ads Certification are a bonus.
• Display Marketing or Social Media Marketing exposure
• Proficiency with Google Ads Editor, Google Analytics and Adobe Analytics.
• Experience in campaign management, optimization and insight generation
• Strong analytical skills, numerical skills and a good knowledge of Excel
• Ability to translate business objectives into a marketing solution
• Ability to demonstrate business value of our solutions to prospects
• Creative flair and enthusiasm for new ideas and concepts

Education Qualifications:

• Bachelor's in quantitative disciplines from a Tier 1 or Tier 2 institute
• MBA’s or master's in communications from Tier 1 or Tier 2 institutes would be a plus

Who You Are

• Highly analytical with strong business acumen.
• Self-starter who thrives in fast-paced, ambiguous environments.
• Strong interpersonal skills and executive presence.
• High level of integrity, discretion, and judgment.

About Us

iQuanti is an independent performance marketing company that generates value for clients by utilizing data to drive better business outcomes through digital channels. Beyond campaign strategy, management, and optimization, we engage with clients to understand their business and produce proprietary insights that lead to stronger business results.

Through a data science-led approach to client problem‑solving, we've created a differentiated suite of product‑driven service offerings that we deploy to clients, including a search‑predictive efficacy platform called ALPS. We're350+ people strong worldwide, with hubs in Jersey City and Bangalore.

Why You’ll Like Working for iQuanti

• Opportunity to work with Fortune500 brands and the Top 5 US Banks on high‑impact, long‑term strategic projects.
• Gain hands‑on experience with patented, enterprise‑grade platforms like ALPS and LEAP.
• Benefit from a fast‑growing environment and cross‑channel learning in SEO, Paid, and CRO.
• Enjoy a hybrid work model and flexible timing in a culture that prioritizes both excellence and well‑being.