Associate Manager - Branding & Communications

Adani; India; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Adani is seeking an Associate Manager - Branding & Communications in India to drive branding, messaging, and content across multiple channels. The role involves crafting compelling narratives around defence and aerospace capabilities, coordinating with internal teams to translate complex information into clear communications, and leading digital and event-driven branding initiatives.

The candidate should have 4–7 years of relevant experience in branding and corporate communications, with

Qualifications

• 4–7 years of relevant experience in branding, corporate communications, marketing communications, PR, or digital communication.
• Experience in Defence & Aerospace, Manufacturing, Engineering, Technology, Automotive, Infrastructure, or other B2B industries would be preferred.
• Experience working with creative/PR/digital agencies and managing large-scale events or exhibitions would be advantageous.

Responsibilities

• Brand management and communication aligned with business objectives.
• Ensure consistency of brand identity, messaging, tone, and visuals across channels.
• Develop compelling communication around defence and aerospace products, capabilities, partnerships, achievements, and milestones.
• Coordinate with internal stakeholders to translate technical information into clear communication.
• Content development for corporate presentations, brochures, product collateral, newsletters, leadership communication, and web content.
• Support storytelling around indigenous defence manufacturing, technology, innovation, and organizational capabilities.
• Support digital communication and social media campaigns; manage content calendars and analytics.
• Assist in branding for exhibitions, air shows, conferences, product demos, and corporate events.
• Monitor industry developments and competitor communication to strengthen brand positioning.

Skills

Branding

Corporate communications

Content development

Education

Bachelor’s or Master’s in Marketing / related field

MBA/PGDM in Marketing or Communications advantageous

Job description

Associate Manager - Branding & Communications

India

Trending

Responsibilities

Brand Management & Communication

• Support the development and execution of branding and communication strategies aligned with business objectives.
• Ensure consistency of brand identity, messaging, tone, and visual standards across communication channels.
• Develop compelling communication around defence and aerospace products, capabilities, partnerships, achievements, and milestones.
• Coordinate with internal stakeholders to translate technical and business information into clear and impactful communication.

Content Development

• Create and review content for corporate presentations, brochures, product collaterals, newsletters, leadership communication, website content, social media, and other marketing materials.
• Work closely with technical, business development, HR, and leadership teams to develop accurate and engaging content.
• Support storytelling around indigenous defence manufacturing, technology, innovation, and organizational capabilities.

Digital & Social Media

• Support digital communication and social media campaigns to strengthen brand visibility and engagement.
• Coordinate content calendars and campaign execution across relevant digital platforms.
• Track campaign performance and recommend improvements based on engagement and analytics.

Events & Exhibitions

• Support branding and communication for defence exhibitions, air shows, industry conferences, product demonstrations, and corporate events.
• Coordinate development of exhibition collaterals, product displays, branding materials, presentations, and digital assets.
• Work with internal teams and external agencies to ensure timely execution of event communication requirements.

Media & External Communication

• Assist in developing press releases, media briefs, leadership talking points, corporate announcements, and external communication materials.
• Coordinate with corporate communications, agencies, and relevant stakeholders for communication initiatives.
• Monitor industry developments and competitor communication to identify opportunities for strengthening brand positioning.

Agency & Stakeholder Management

• Coordinate with creative, digital, PR, event, and production agencies.
• Manage multiple communication projects while ensuring adherence to timelines, quality standards, and brand guidelines.
• Collaborate effectively with senior leadership and cross-functional stakeholders.

Brand Management & Communication

• Support the development and execution of branding and communication strategies aligned with business objectives.
• Ensure consistency of brand identity, messaging, tone, and visual standards across communication channels.
• Develop compelling communication around defence and aerospace products, capabilities, partnerships, achievements, and milestones.
• Coordinate with internal stakeholders to translate technical and business information into clear and impactful communication.

Content Development

• Create and review content for corporate presentations, brochures, product collaterals, newsletters, leadership communication, website content, social media, and other marketing materials.
• Work closely with technical, business development, HR, and leadership teams to develop accurate and engaging content.
• Support storytelling around indigenous defence manufacturing, technology, innovation, and organizational capabilities.

Digital & Social Media

• Support digital communication and social media campaigns to strengthen brand visibility and engagement.
• Coordinate content calendars and campaign execution across relevant digital platforms.
• Track campaign performance and recommend improvements based on engagement and analytics.

Events & Exhibitions

• Support branding and communication for defence exhibitions, air shows, industry conferences, product demonstrations, and corporate events.
• Coordinate development of exhibition collaterals, product displays, branding materials, presentations, and digital assets.
• Work with internal teams and external agencies to ensure timely execution of event communication requirements.

Media & External Communication

• Assist in developing press releases, media briefs, leadership talking points, corporate announcements, and external communication materials.
• Coordinate with corporate communications, agencies, and relevant stakeholders for communication initiatives.
• Monitor industry developments and competitor communication to identify opportunities for strengthening brand positioning.

Agency & Stakeholder Management

• Coordinate with creative, digital, PR, event, and production agencies.
• Manage multiple communication projects while ensuring adherence to timelines, quality standards, and brand guidelines.
• Collaborate effectively with senior leadership and cross-functional stakeholders.

Qualification

• Bachelor’s or Master’s degree in Marketing, Mass Communication, Journalism, Public Relations, Business Administration, or a related field.
• MBA/PGDM in Marketing or Communications would be an advantage.

Qualifications

• 4–7 years of relevant experience in branding, corporate communications, marketing communications, PR, or digital communication.
• Experience in Defence & Aerospace, Manufacturing, Engineering, Technology, Automotive, Infrastructure, or other B2B industries would be preferred.
• Experience working with creative/PR/digital agencies and managing large-scale events or exhibitions would be advantageous.

Job Info

• Job Identification 59809
• Posting Date 10/05/2026, 11:34 AM

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