Associate Manager-Acquisition (Current Account)

IDFC FIRST Bank; Tiruppur; On-site; INR 300,000 - 520,000; Full time

Job summary

IDFC FIRST Bank in India is seeking an Associate Manager – Acquisition (Current Account) to onboard NTB current account customers for the assigned branch. The role includes direct customer interaction, mapping catchments, gathering feedback, and spotting business opportunities while driving acquisition targets.

The candidate should have 0–4 years in sales within BFSI, strong English communication, and a customer-focused service mindset to deepen client relationships and ensure compliant, quality

Qualifications

• Graduate in any discipline (Full-time).
• 0–4 years of sales experience preferred in BFSI sector.
• Fluent in English with strong business communication.

Responsibilities

• Acquire NTB current account customers from the identified segment and catchment area.
• Meet monthly acquisition targets by addressing customers’ transaction banking needs.
• Register and activate customers on digital and direct banking channels.
• Ensure quality acquisitions in terms of product mix and account constitution.
• Assist the Sales Manager in catchment mapping and opportunity identification.
• Provide feedback on customer needs and market trends to Sales/Relationship Managers.
• Adhere to SOPs and regulatory guidelines.
• Maintain market awareness and collaborate with other branch functions to offer customer-centric solutions.

Skills

Customer focus

Opportunity spotting

Transaction banking

Integrity & compliance

Team collaboration

Target driven

English communication

Education

Graduate in any discipline

Job description

About the Role

The Associate Manager – Acquisition (Current Account) is responsible for acquiring new-to-bank (NTB) current account customers for a designated branch. This role involves direct customer interaction, understanding banking needs, and offering tailored solutions. The incumbent will also support the Sales Manager in catchment mapping, gathering customer feedback, and identifying potential business opportunities. The role is critical in driving client acquisition, deepening customer relationships, and maximizing lifetime value to achieve broader organizational goals.

Job Requirements

Key Responsibilities

Primary Responsibilities

• Acquire NTB current account customers from the identified segment and catchment area.
• Ensure high-quality acquisitions in terms of product mix, customer segments, and account constitution.
• Proactively register and activate acquired customers on digital and direct banking channels.
• Meet and exceed monthly acquisition targets by analysing and addressing customers’ transaction banking needs.
• Assist the Sales Manager in catchment mapping and opportunity identification.
• Provide regular feedback to Sales Managers/Relationship Managers on customer needs and market trends.
• Adhere to the organization’s selling norms and Standard Operating Procedures (SOPs).
• Ensure strict compliance with internal policies and external regulatory guidelines.
• Maintain quality sourcing in line with the bank’s acquisition standards.

Secondary Responsibilities

• Maintain strong market awareness and a deep understanding of customer needs.
• Collaborate with other departments and functions within the branch to deliver comprehensive product and service offerings, ensuring a customer-centric approach.

What We Are Looking For

Education

• Graduate in any discipline (Full-time).

Experience

• 0–4 years of experience in sales, preferably within the BFSI (Banking, Financial Services, and Insurance) sector.

Skills And Attributes

• Customer-focused approach with a passion for service excellence.
• Ability to identify and convert business opportunities.
• Knowledge of current account products and transaction banking.
• High level of integrity and compliance orientation.
• Collaborative mindset and ability to work across teams.
• Self-motivated with a drive to achieve targets.
• Fluent in English with strong business communication skills