Associate Account Director/Account Director

HIVE MINDS DIGITAL MARKETING SCHOOL; Gurugram District; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

HiveMinds is seeking a senior leader to own the effectiveness of the Performance Marketing team and drive paid search, display, social, native, video and ecommerce initiatives to maximize client ROI while building a scalable, high‑performing team.

You will supervise execution, manage client budgets, forecast outcomes, and communicate strategic plans to executives, delivering growth through integrated media strategies.

Qualifications

• Graduate/ Post Graduate Degree or related work experience.
• Marketing, Finance, Digital Media, Accounting, or a related field preferred.
• Google and Facebook Blueprint Certified Professional.
• Extreme attention to detail in a fast-paced environment.

Responsibilities

• Develops, manages, and monitors client service delivery executions of the assigned accounts.
• Oversees process development and execution management.
• Assures quality control of all media planning and implementation.
• Manages budgets and provides cost optimization solutions.
• Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members.

Skills

Communication skills

Organizational skills

Attention to detail

Multitasking

Problem solving

Client relationship management

Education

Graduate/ Postgraduate degree

Marketing/Finance/Digital Media/Accounting

Tools

DoubleClick Bid Manager

Google Ads

Facebook Tools

ComScore

GWI

TGI

Job description

About The Job

We are looking for you who has ultimate accountability for the effectiveness of the entire Performance Marketing team. As a performance media expert, this person will have expertise in an array of addressable paid advertising strategies that utilize tech-based buying and optimization tools to positively affect our client’s ROI including search, display, social, mobile, local, Ecom and video. This person should understand digital media and have ability to build and scale an integrated team of performance practitioners. He will be responsible for leading the Execution teams of a large enterprise client’s performance marketing accounts toward stated client and company objectives. Proven account management and team leadership experience are essential, along with experience in online marketing and digital media.

Account Management

• Develops, manages, and monitors client service delivery executions of the assigned accounts
• Oversees process development and execution management
• Assures quality control of all media planning and implementation
• Prepares and presents annual financial plans and human resources plans

Performance Media

• Implements Planning Process for the assigned accounts and holistic media planning across all digital disciplines paid search, display, social, native, video and Ecom
• Coordinates efforts across different digital media channels to drive optimized recommendations
• Continuously evaluate and improve upon all digital media opportunities
• Attend client meetings as needed, interface as needed with executive level and middle management level on the client side during meetings and presentations
• Understands and expands business prospects by having a thorough understanding of all the services provided by the agency
• Develop long and short-term strategic plans for clients
• Track and monitor overall account performance to meet revenue targets
• Work with management in identifying opportunities for new and existing clients
• Drive channel level innovation to find better ways of delivering results
• Direct clients during the onboarding process
• Manage client budgets and provide cost optimization solutions

Team Leadership & Development

• Embraces and encourages a culture based on teamwork, collaboration, and intellectual curiosity
• Motivates, leads, and manages internal teams, working collaboratively to drive programs that meet our client's performance and business objectives
• Drives adoption of stated account management best practices through example setting, positive reinforcement, and behavioral correction
• Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members
• Conducts performance reviews and career path plans for direct reports
• Provides training in cross-media planning to direct reports and below teams
• Ability to forecast expected outcomes of Brand and ROI campaigns and manage spend accordingly
• Proven expertise with relevant platform tools (DoubleClick Bid Manager, Google AdWords tools, Facebook tools, etc.), Media Research Tools (ComScore, GWI, TGI, etc.)
• Strong written and verbal communication skills
• Strong organizational skills, detail-oriented and capable of multi-tasking
• Superb client relationship and management skills
• Proven problem‑solving skills and ability to think outside of the box
• Detail oriented, deadline‑driven with strong quantitative reasoning skills
• Provides timely and actionable feedback to the team to aid in their development and improvement

Qualifications

• Graduate/ Post Graduate Degree or related work experience
• Concentration in Marketing, Finance, Digital Media, Accounting, or a related field preferred
• Google and Facebook Blueprint Certified Professional
• Extreme attention to detail with the ability to prioritize and execute in a fast‑paced environment

About Hiveminds

HiveMinds is a full-service digital marketing agency, part of the Madison group. Our clients span across countries—India, UAE, USA, Malaysia—and industries—insurance, education, food‑tech, health‑tech, cryptocurrency, FMCG, appliances, etc. Over the last 12 years, we have partnered to power the digital growth of many start‑ups that are now enjoying unicorn status in India. We have dedicated teams for Google Ads, Facebook, Amazon Marketplace, Flipkart, native ad platforms, etc., mentored and trained by some of the best digital minds in the country. Our teams are spread across Bangalore (head office), Mumbai, Delhi‑NCR, and Dubai.