Area Sales Manager

BD (Becton, Dickinson and Co.); New Delhi; On-site; INR 900,000 - 1,500,000; Full time

Job summary

BD (Becton, Dickinson and Co.) is seeking an Area Sales Manager for the Delhi region to drive sales growth, manage a sales team, and build strong relationships with hospitals and clinics. The role focuses on expanding market presence and achieving KPIs within a designated geographical area.

The ideal candidate will have 5–7 years of progressive sales experience in healthcare, strong leadership and negotiation skills, and in-depth knowledge of Indian healthcare distribution channels.

Qualifications

• Bachelor's degree in Business Administration.
• 5–7 years of progressive sales experience; 2–3 years in device sales.
• Proven track record of achieving and exceeding sales targets.
• Strong understanding of the Indian healthcare market and distribution channels.
• Excellent leadership, communication, negotiation, and interpersonal skills.
• Ability to analyze sales data and market trends to develop strategies.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Willingness to travel extensively within the territory.
• Valid driver's license.

Responsibilities

• Achieve and exceed assigned sales targets and KPIs for the designated territory.
• Develop and implement strategic sales plans to expand customer base and ensure strong market presence.
• Lead, motivate, and manage a team of sales representatives, providing guidance, coaching, and performance feedback.
• Identify new business opportunities and cultivate relationships with key opinion leaders, hospitals, clinics, and other healthcare institutions.
• Conduct market analysis to identify trends, competitor activities, and customer needs.
• Prepare and present sales forecasts, reports, and business reviews to senior management.
• Ensure compliance with all company policies, ethical guidelines, and regulatory requirements.
• Manage budgets and resources effectively to maximize sales efficiency.
• Participate in product launches, exhibitions, and promotional events.
• Provide market feedback to marketing and product development teams to inform future strategies.

Skills

Sales experience

Sales targets

Healthcare market knowledge

Leadership

Communication

Negotiation

Interpersonal skills

Sales data analysis

Travel willingness

Driver's license

Education

Bachelor's degree in Business Administration

Tools

MS Word

MS Excel

PowerPoint

Job description

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

Job Summary

The Area Sales Manager will be responsible for driving sales growth and market share for Bard India Healthcare Private Limited within a designated geographical area. This role involves developing and executing sales strategies, managing a team of sales representatives, and building strong relationships with key customers and stakeholders.

Job Responsibilities

• Achieve and exceed assigned sales targets and KPIs for the designated territory.


• Develop and implement strategic sales plans to expand customer base and ensure strong market presence.


• Lead, motivate, and manage a team of sales representatives, providing guidance, coaching, and performance feedback.


• Identify new business opportunities and cultivate relationships with key opinion leaders, hospitals, clinics, and other healthcare institutions.


• Conduct market analysis to identify trends, competitor activities, and customer needs.


• Prepare and present sales forecasts, reports, and business reviews to senior management.


• Ensure compliance with all company policies, ethical guidelines, and regulatory requirements.


• Manage budgets and resources effectively to maximize sales efficiency.


• Participate in product launches, exhibitions, and promotional events.


• Provide market feedback to marketing and product development teams to inform future strategies.

Job Qualifications

• Bachelor's degree in Business Administration


• Minimum of 5-7 years of progressive sales experience and 2-3 years of device experience


• Proven track record of achieving and exceeding sales targets.


• Strong understanding of the Indian healthcare market and distribution channels.


• Excellent leadership, communication, negotiation, and interpersonal skills.


• Ability to analyze sales data and market trends to develop effective strategies.


• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).


• Willingness to travel extensively within the assigned territory.


• Valid driver's license.

Why Join Us?

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.

To learn more about BD visit https://bd.com/careers.

Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

Primary Work Location

IND Delhi - DLF Towers