Area Sales Manager

Loom Solar; Chhindwara; On-site; INR 600,000 - 900,000; Full time

Job summary

Loom Solar in India is seeking an Area Sales Manager to lead and expand our B2B distributor network, driving solar solutions into commercial and industrial clients. You will guide regional sales initiatives, mentor distributors, and align with marketing to boost demand and revenue.

The ideal candidate has 1+ year in B2B sales, strong negotiation skills, and knowledge of solar PV systems. Travel across regions is expected to sustain growth and market penetration.

Qualifications

• Bachelor’s degree in Business Administration, Engineering, or related field.
• 1+ year of proven B2B sales experience, preferably within renewable energy.
• Experience managing and growing a distributor network with measurable results.
• Knowledge of solar PV systems and commercial/industrial applications.
• Strong negotiation, communication, and interpersonal skills; willing to travel.

Responsibilities

• Develop and execute regional sales strategies to hit revenue targets.
• Manage and build relationships with a network of B2B distributors.
• Conduct field visits to distributors to monitor sales and provide product training.
• Identify and onboard new distributors to expand coverage and reach.
• Analyze market trends, competitor activity, and customer feedback.
• Collaborate with marketing and product teams to drive demand via distributors.
• Prepare sales reports, forecasts, and dashboards for leadership.
• Lead distributor incentive programs and promotional rebates.
• Coach distributors to enhance sales capabilities and product knowledge.
• Ensure compliance with pricing and sales policies across touchpoints.

Skills

B2B Sales

Distributor Management

Negotiation

CRM Tools

Sales Analytics

Education

Bachelor’s degree in Business Administration or related field

Tools

CRM Software

Sales Analytics Platforms

Job description

Job Description

Work Experience: 1+ year

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Summary:

We are seeking a dynamic and results-driven Area Sales Manager to lead and expand our solar energy distribution network across key regions. In this pivotal role, you will be responsible for driving B2B sales growth by managing and mentoring a network of distributors, ensuring optimal market penetration, and achieving aggressive revenue targets. As a strategic sales leader, you will play a crucial role in positioning our solar solutions as the preferred choice for commercial and industrial clients. Your expertise in distributor management, market analysis, and relationship building will directly impact our ability to scale operations and deliver sustainable energy solutions across the region. This is a high-impact opportunity for a motivated professional looking to grow within a rapidly expanding renewable energy sector.

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Responsibilities

• Develop and execute regional sales strategies to achieve quarterly and annual revenue targets.
• Manage and build strong relationships with a network of B2B distributors, ensuring alignment with company goals and performance standards.
• Conduct regular field visits to distributors to monitor sales performance, provide product training, and resolve operational challenges.
• Identify and onboard new distributors in target markets, expanding distribution coverage and market reach.
• Analyze market trends, competitor activity, and customer feedback to refine sales tactics and improve market positioning.
• Collaborate with marketing and product teams to launch promotional campaigns and drive demand generation through distributor channels.
• Prepare and present detailed sales reports, forecasts, and performance dashboards to senior leadership.
• Lead distributor incentive programs and ensure timely execution of sales promotions and rebates.
• Provide ongoing coaching and support to distributors to enhance their sales capabilities and product knowledge.
• Ensure compliance with company policies, pricing structures, and sales protocols across all distributor touchpoints.

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Requirements

• Bachelor’s degree in Business Administration, Engineering, or a related field.
• 1+ year of proven experience in B2B sales, preferably within the renewable energy, solar, or related industries.
• Demonstrated success in managing and growing a distributor network with measurable results.
• Strong understanding of solar PV systems, installation processes, and end-user applications in commercial and industrial sectors.
• Excellent negotiation, communication, and interpersonal skills with the ability to influence and lead.
• Proficient in CRM tools and sales analytics platforms for tracking performance and forecasting.
• Willingness to travel frequently across assigned regions to support distributor activities and client engagements.
• Ability to work independently with minimal supervision while maintaining high accountability and performance standards.
• Knowledge of India’s solar market dynamics, government incentives (e.g., PLI, Surya Ghar scheme), and regulatory frameworks is a plus.