Analyst, GTM
New Delhi | Onsite | Full-Time
Description
Role Overview: We are looking for a driven and analytical Inside Sales & GTM Specialist to join our Demand Generation team. In this role, you will own and drive key sales pipeline metrics, optimize lead conversion processes, and support go-to-market execution across regions. This is a high-impact role focused on performance, efficiency, and scale.
Responsibilities
- Inside Sales & Lead Funnel Optimization: Own and drive the MQL to SQL conversion rate; continuously analyze drop-offs and improve conversion efficiency. Collaborate with Sales to ensure high-quality lead handoff and feedback loops. Track and report weekly funnel metrics with actionable insights.
- Regional GTM Metrics: Maintain a dashboard of MQL performance by region, including target attainment vs actuals. Align & execute campaigns for each identified geography as per the business priorities. Support localization of GTM efforts and regional sales enablement.
- CRM Utilization & Hygiene: Drive CRM discipline and usage across the sales and marketing teams. Ensure leads, contacts, and opportunities are accurately tracked and updated. Identify and resolve data quality issues and champion CRM best practices.
- Non-Conference Event Metrics: Define and track MQLs from non-conference campaigns (e.g. webinars, digital events, roadshows).
Ideal Candidate Profile
- 2–4 years of experience in inside sales, marketing ops, or GTM roles in a B2B SaaS or healthcare tech environment
- Strong analytical skills and a metrics-first mindset
- Proficiency in CRM tools (HubSpot/Zoho/ SFDC), spreadsheets, and dashboards
- Clear communicator with the ability to work cross-functionally
- Self-starter with high ownership and attention to detail
Why Join Us
You’ll be part of a fast-moving team at the intersection of AI and healthcare, helping scale a category-defining platform. You'll directly influence sales velocity, regional strategy, and GTM performance.