AI Performance Video Editor – D2C / Meta Ads

MummaMitra; Mumbai; On-site; INR 355,000 - 426,000; Full time

Benefits offered by this job

Meaningful performance incentives

Job summary

MummaMitra in Mumbai is seeking an AI Performance Video Editor to craft high-performing D2C ads using AI tools. This is not a standard editing role; you’ll integrate AI video generation, image creation, voice avatars, lip-sync, and generative editing into fast-paced campaigns.

You’ll produce multiple creative variations at scale for Meta ads, collaborate with Creative Strategists, and iterate based on performance data to drive ROAS and hold retention.

Qualifications

• Experience in AI-driven ad creation and D2C campaigns.
• Ability to prompt, iterate, and optimize outputs for visuals.
• Understanding of composition, lighting, and visual hierarchy.

Responsibilities

• Create high-volume D2C performance ads for Meta using AI tools.
• Generate AI product shots, environments, models, and lifestyle scenes.
• Turn static images into compelling video creatives.
• Create AI UGC-style content and spokesperson variations.
• Use AI to generate hooks, B-roll, transitions, scenes, and concepts.
• Combine generated assets with real footage and traditional editing.
• Produce multiple creative variations quickly.
• Collaborate with Creative Strategists inside product pods.
• Iterate creatives based on performance data.

Skills

Prompting

Iterative editing

Visual storytelling

Fast turnaround

Video editing

Tools

Midjourney

Flux

ChatGPT Image

Runway

Kling

Veo

HeyGen

ElevenLabs

Photoshop Generative Fill

CapCut

Premiere Pro

After Effects

Job description

We’re looking for AI-native editors who are obsessed with creating high-performing ads faster and better than traditional workflows allow.

This is not a standard video editing role.

We want people who actively use AI video generation, image generation, voice, avatars, lip-sync, image-to-video and generative editing tools as part of their everyday creative workflow.

What you’ll be doing

We’re hiring: AI Performance Video Editor – D2C / Meta Ads

We’re looking for AI-native editors who are obsessed with creating high-performing ads faster and better than traditional workflows allow.

This is not a standard video editing role.

We want people who actively use AI video generation, image generation, voice, avatars, lip-sync, image-to-video and generative editing tools as part of their everyday creative workflow.

What you’ll be doing

• Creating high-volume D2C performance ads for Meta
• Generating AI product shots, environments, models and lifestyle scenes
• Turning static product images into compelling video creatives
• Creating AI UGC-style content and spokesperson variations
• Using AI to generate hooks, B-roll, transitions, scenes and visual concepts
• Combining generated assets with real footage and traditional editing
• Producing multiple creative variations extremely quickly
• Working directly with Creative Strategists inside product pods
• Iterating creatives based on performance data

We want people who are genuinely strong with tools like

• Midjourney / Flux / ChatGPT Image / similar image-generation tools
• Runway / Kling / Veo / similar AI video tools
• HeyGen / avatar and AI UGC tools
• ElevenLabs / AI voice tools
• Photoshop Generative Fill and AI image editing
• CapCut / Premiere Pro / After Effects

You do not need to use every tool above.

But if your AI workflow is basically just “I use ChatGPT sometimes,” this role is not for you.

What matters to us

• You understand how to prompt and iterate until the output actually looks good
• You can maintain product consistency across generated scenes
• You understand composition, lighting, framing and visual hierarchy
• You know how to make AI content feel native rather than obviously AI-generated
• You can take a mediocre product image and turn it into an entire library of usable creative assets
• You understand short-form pacing, hooks and retention
• You can move extremely fast

Performance experience is a major plus

Ideally, you’ve worked on D2C / e-commerce ads running on Meta and understand that the goal is not simply to make impressive AI content.

The goal is to make ads that sell.

You should understand concepts like:

• CTR
• Hook rate
• Hold rate
• CPA / CAC
• ROAS
• Creative fatigue
• Winning creative iterations

When applying, send us

• Your 5 strongest AI-generated videos
• Your 5 strongest AI-generated images / product creatives
• The AI tools you use regularly
• One example showing the raw input → your final output
• Any D2C / Meta performance ads you’ve worked on
• A short explanation of your current AI creative workflow

We care significantly more about your output, taste and speed than your degree or traditional editing background.

We’re building a creative operation where: Creative Strategist + AI Editor + Product Launcher = constant creative experimentation.

If you’re spending your free time experimenting with every new image and video model that launches, we probably want to talk.

Powai, Mumbai

Full-time

• 35k/m + meaningful performance incentives