Ads Account Specialist / Manager- Meta

Simprosys Infomedia; Gurugram District; On-site; INR 900,000 - 1,800,000; Full time

Job summary

Simprosys Infomedia is seeking a Meta Ads Expert / Account Manager to own performance, growth, and strategic planning for top advertisers. You will be the primary strategic contact for high-spending clients, building trust and understanding merchant objectives to drive scalable media strategies.

You will manage media planning, budgeting, and campaign optimization across Meta platforms, translating data into clear business recommendations and coordinating with stakeholders to achieve growth and

Qualifications

• 3–7 years of experience in Meta Ad account management.
• Strong hands-on expertise in Meta Ads with ability to understand business objectives and growth goals.
• Ability to translate campaign data into actionable business recommendations.

Responsibilities

• Own the media planning, budgeting, campaign strategy, optimization, and scaling of Meta Ads accounts.
• Develop and execute strategies across Facebook & Instagram advertising.
• Plan and manage campaigns and identify the optimal campaign structure, audience mix, and creative strategy.

Skills

Meta Ads

Account management

Stakeholder management

Data analysis

Campaign strategy

Media planning

Budgeting

Attribution

Tools

Meta Ads Manager

Business Manager

Events Manager

Ads Reporting

Job description

Job Overview

We re looking for a Meta Ads Expert / Account Manager to own the performance, growth, and strategic planning of our highest-value advertisers.

The ideal candidate should have strong hands‑on expertise in Meta Ads, combined with the ability to understand business objectives, build scalable media strategies, communicate insights to Stakeholders, and proactively drive account growth.

What You Will Do

• 3-7 years of experience in Meta Ad account management.
• Be the primary strategic point of contact for high‑spending advertisers.
• Build strong, trust‑driven relationships and understand merchants business and growth objectives.
• Own the media planning, budgeting, campaign strategy, optimisation, and scaling of Meta Ads accounts.
• Develop and execute strategies across Facebook & Instagram advertising.
• Plan and manage campaigns.
• Identify the right campaign structure, audience mix, creative strategy, and product mix based on business goals.
• Analyse campaign performance and provide clear data‑backed recommendations.
• Strong expertise in Meta Ads Manager, Business Manager, Events Manager, and Ads Reporting.
• Proven experience managing and scaling significant advertising budgets.
• Strong understanding of Meta attribution, funnel strategy, audience segmentation, and campaign measurement.
• Strong analytical and problem‑solving skills with a data‑first approach.
• Ability to translate campaign data into clear business recommendations.
• Excellent stakeholder management skills.
• Strong ownership mindset with the ability to independently manage a portfolio of accounts.
• Meta Conversion Pixel set-up and tracking detail understanding must.

Nice to Have

• Experience managing e-commerce/D2C brands or large advertiser portfolios.
• Experience with Shopify or other e-commerce platforms.
• Knowledge of product catalogs, feeds, and e-commerce tracking.
• Exposure to Google Ads, Microsoft Ads, TikTok Ads, or other paid media platforms.
• Understanding of GA4, attribution tools, CRO, and marketing analytics.
• Meta Blueprint certification or relevant industry certifications.

What Success Looks Like

• Consistent improvement in ROAS and campaign efficiency.
• Revenue and budget growth across the assigned portfolio.
• Strong retention and relationship depth.
• Increased adoption of strategic recommendations.
• Successful scaling of high-performing accounts.
• Proactive identification and resolution of account performance challenges.
• Ability to guide through Meta platform changes, market trends, and evolving advertising strategies

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.