Adobe specialist

Movate Technologies; Bengaluru; Hybrid; INR 1,200,000 - 1,800,000; Full time

Job summary

Movate Technologies is seeking an Adobe Analytics Implementation Specialist to configure and maintain analytics platforms across web and digital touchpoints. You will set up report suites, eVars, props, events, and classifications while translating business requirements into technical tracking specs.

Responsibilities include SDR preparation, documentation, and collaboration with development teams on data layer implementation and validation using tools like Adobe EP Debugger and Omnibug.

Qualifications

• Deep hands-on experience in Adobe Analytics implementation across web and mobile touchpoints.
• Strong knowledge of Adobe Launch, eVars, props, and processing rules.
• Bachelor’s degree in CS/IT/Engineering or related field.

Responsibilities

• Configure and maintain Adobe Analytics platforms across web and digital touchpoints.
• Set up report suites, eVars, props, events, and classifications as required.
• Gather business requirements and translate into tracking specifications.
• Prepare SDRs and comprehensive documentation for projects.

Skills

Adobe Analytics

Adobe Launch

eVars & props

Processing rules

AEP Web SDK

Data layer implementation

JavaScript/HTML

SDR generation

Education

Bachelor’s degree in CS/IT/Engineering

Tools

Adobe Launch

Adobe EP Debugger

Omnibug

ObservePoint

AEP Web SDK

Job description

Job Overview

• Role: Adobe Analytics Implementation Specialist
• Experience Required: 58 Years
• Location: Bangalore
• Shift:General Shift
• Core Focus: Analytics engineering, tagging, and implementation

Key Roles & Responsibilities Adobe Analytics Implementation & Configuration

• Configure and maintain Adobe Analytics platforms across web and digital touchpoints.
• Set up and manage report suites, eVars, props, success events, processing rules, and classifications.
• Gather business requirements and translate them into technical tracking specifications.
• Prepare Solution Design Requirements (SDRs) and comprehensive documentation.

Tag Management & Tracking

• Implement and manage tracking via Adobe Experience Platform Data Collection (Adobe Launch).
• Configure page-view, click, form, campaign, and custom event tracking.
• Collaborate closely with development teams on data layer implementation and validation.

AEP Web SDK & Modern Architecture

• Implement and configure AEP Web SDK, managing schemas, datastreams, datasets, and event forwarding.
• Drive and support migrations from legacy Adobe Analytics setups to the modern AEP Web SDK architecture.

QA, Validation & Debugging

• Perform end-to-end data quality checks, QA validation, and troubleshoot tracking issues.
• Utilize debugging toolkits like Adobe EP Debugger, Omnibug, ObservePoint, and browser developer extensions.

Required Skills & Qualifications

• Technical Mastery: Deep hands-on experience in Adobe Analytics implementation, Adobe Launch, eVars, props, and processing rules.
• Modern Web Stack: Strong understanding of HTML, JavaScript, and web technologies. Node.js experience is an added advantage.
• Frameworks: Prociency in AEP Web SDK, datastreams, schemas, and SDR generation.
• Education: Bachelor’s degree in Computer Science, IT, Engineering, or a related field.
• Preferred: Valid Adobe Certifications; exposure to Customer Journey Analytics (CJA), Adobe Journey Optimizer (AJO), Adobe Workspace, or Google Analytics.