Adobe Implementation

Movate; Bengaluru Urban; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Movate seeks an experienced Adobe Analytics & AEP specialist to design and manage cross-platform analytics implementations. You will work with stakeholders to translate business needs into tracking specs, implement using Adobe Launch, and ensure data quality across sites and campaigns.

Responsibilities include setting up report suites, events, and data governance, plus SDR creation and documentation. Prior experience with AEP Web SDK and data validation is preferred.

Qualifications

• Strong hands-on experience in Adobe Analytics implementations.
• Expertise with Adobe Experience Platform Data Collection and Launch.
• Knowledge of eVars, props, and success events, processing rules, classifications.
• Hands-on experience with AEP Web SDK implementation.
• Knowledge of schemas, datastreams, datasets, and event forwarding.
• Experience in SDR preparation and analytics documentation.
• Analytics QA, testing, and debugging experience.
• Good communication and stakeholder management skills.
• NodeJS exposure is a plus.

Responsibilities

• Configure and manage Adobe Analytics implementations across websites and digital platforms.
• Set up and maintain report suites, eVars, props, success events, processing rules, and classifications.
• Create SDRs and technical implementation documentation.
• Gather business requirements and translate them into tracking specifications.
• Define analytics governance and implementation standards.
• Implement tracking using Adobe Experience Platform Data Collection (Adobe Launch).
• Configure page tracking, click tracking, form tracking, campaign tracking, and custom event tracking.
• Implement and manage marketing and third-party tags.
• Work with developers on data layer implementation and validation.

Skills

Adobe Analytics implementation

Adobe Launch

eVars/props

Success events/processing rules

AEP Web SDK

Schemas/datastreams/datasets

SDR preparation

Analytics QA/testing

Stakeholder management

NodeJS experience

Education

Bachelor’s degree in Engineering/CS/Analytics

Tools

Adobe Launch

AEP Web SDK

Adobe Workspace

Job description

• Configure and manage Adobe Analytics implementations across websites and digital platforms
• Set up and maintain report suites, eVars, props, success events, processing rules, and classifications
• Create SDRs (Solution Design Requirements) and technical implementation documentation
• Gather business requirements and translate them into tracking specifications
• Define analytics governance and implementation standards
• Implement tracking using Adobe Experience Platform Data Collection (Adobe Launch)
• Configure page tracking, click tracking, form tracking, campaign tracking, and custom event tracking
• Implement and manage marketing and third-party tags
• Work with developers on data layer implementation and validation

AEP Web SDK & Platform Implementation

• Implement and configure AEP Web SDK
• Work on schemas, datastreams, datasets, and event forwarding setup
• Support migration from legacy Adobe Analytics implementations to AEP Web SDK architecture
• Exposure to Adobe Customer Journey Analytics (CJA) and Adobe Journey Optimizer (AJO) is preferred
• Perform implementation QA and analytics validation
• Troubleshoot tracking discrepancies and data issues

Optional / Good to Have

• Basic experience in Adobe Workspace reporting and dashboard creation
• Ability to analyze reports and provide actionable insights
• Exposure to Google Analytics or other analytics platforms

Required Skills

• Strong hands-on experience in Adobe Analytics implementation
• Expertise in Adobe Experience Platform Data Collection / Adobe Launch
• Strong understanding of eVars, props, success events, processing rules, and classifications
• Hands-on experience with AEP Web SDK implementation
• Knowledge of schemas, datastreams, datasets, and event forwarding
• Experience in SDR preparation and analytics documentation
• Experience in analytics QA, testing, and debugging
• Good communication and stakeholder management skills
• Good to have NodeJS experience

Preferred Qualifications

• Bachelor’s degree in Engineering, Computer Science, Analytics, or related field
• Adobe certifications are an added advantage