Ad Operations Analyst

WebMD, LLC.; Navi Mumbai; On-site; INR 900,000 - 1,300,000; Full time

Job summary

WebMD, LLC. in Navi Mumbai seeks a results-driven professional with experience in online media, AdOps, and digital marketing to join our operations team.

You will forecast inventory across platforms, monitor campaigns, and propose optimizations while collaborating with sales, planning and marketing to drive revenue and accurate analytics for leadership.

Qualifications

• Experience in online media, including social and paid media.
• Experience in Operations, AdOps, Marketing and yield management.
• Proficient in Microsoft Excel (intermediate to advanced).
• Strong analytical and quantitative skills.

Responsibilities

• Provide pre-sale and post-sale digital inventory forecasts across multiple digital platforms.
• Monitor and troubleshoot campaign delivery.
• Recommend campaign optimizations to ensure delivery and mitigate at-risk revenue.
• Provide analytics and concise updates to leadership teams.
• Lead monetization strategies using forecasting tools, systems, data, and reporting.
• Collaborate with sales, planning and marketing for presale configurations and post-sale delivery tactics.
• Create ad hoc reporting to analyze sell-through and inventory landscape.

Skills

Online media experience

AdOps experience

Digital marketing

Excel

Analytics

Independent worker

Cross-team collaboration

Storytelling

Job description

Position Requirements:

• Experience in online media (social media, paid media, digital marketing)
• Experience in Operations, AdOps, Marketing and Yield management
• Proficient in Microsoft Excel (intermediate to advanced, including knowledge of VLOOKUP, pivot tables, etc.)
• Excellent analytical and quantitative skills with the ability to understand complex systems and processes.
• Ability to work independently and work in a multi-team setup with various stakeholders.
• Excellent problem-solving skills, storytelling/ presentation skills, and verbal & written communication skills.
  

Role & Responsibilities:

• Provide pre-sale and post-sale digital inventory forecasts across multiple digital platforms.
• Proactively monitor and trouble shoot campaign delivery.
• Problem solve and recommend campaign optimizations to ensure campaign delivery and mitigate at risk revenue.
• Provide analytics and concise communication to leadership teams.
• Lead monetization strategies by mastering different forecasting tools systems, data, and reporting.
• Collaborate with sales, planning and marketing to providing strategic insight for presale configurations and post-sale delivery tactics.
• Create ad hoc reporting to analyze sell through, understand product monetization, and provide insight into inventory landscape.