Account Manager - Social Media

The Content Lab; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

The Content Lab in Mumbai is seeking an Account Manager with 3–4 years in a digital marketing agency to drive integrated marketing solutions and collaborate with the team. You will translate client objectives into creative strategies, manage calendars, monitor campaigns across platforms, and leverage AI tools for research, ideation, and reporting.

Excellent writing, communication, and creative thinking are essential, with familiarity of Google Trends, SEMrush, GA, and AI tools like ChatGPT,

Qualifications

• 3–4 years of experience in a digital marketing agency.
• Excellent writing and communication skills.
• Good with conceptual/creative thinking.
• Familiarity with digital tools like Google Trends, SEMrush, and Google Analytics.
• Hands-on experience with AI tools (e.g., ChatGPT, Gemini, Notion AI) for research, strategy, ideation, and productivity.

Responsibilities

• Communicating with the client to understand business strategy, plans and requirements and align with the internal team.
• Developing creative marketing strategies, monthly calendars, driving initiatives, and brainstorming with teams.
• Implementing digital marketing strategies across platforms like Instagram, Facebook, Twitter, YouTube, Pinterest, and marketplaces.
• Monitoring campaign effectiveness across metrics like community, traffic, conversations, engagements, leads, and conversions.
• Conceptualisation and pitching new ideas; providing writing assistance as needed.
• Monitoring digital & new media trends to implement campaign ideas.
• Using AI-powered tools for research, ideation, workflow automation, and reporting to improve efficiency and impact.

Skills

Client management

Creative thinking

Excellent writing

Communication skills

Team collaboration

Education

Experience in digital marketing agency

Tools

Google Trends

SEMrush

Google Analytics

ChatGPT

Gemini

Notion AI

Job description

About the Role:

We're looking for an Account Manager with 3+ years of experience in a digital marketing agency. The role will involve implementing integrated marketing solutions anchored in digital experiences. The candidate should be able to generate ideas, manage clients & work collaboratively with the team. The candidate must be familiar with new digital marketing trends.

What You'll Do:

• Communicating effectively with the client to understand the client's business strategy, plans & requirements and align the same with the internal team
• Developing creative marketing strategies, detailed monthly calendars, proactively driving initiatives, and brainstorming with the teams
• Implementing digital marketing strategies in sync with the brand's objectives across multiple platforms like Instagram, Facebook, Twitter, YouTube, Pinterest, their website and marketplaces
• Monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements, leads, and conversions
• Conceptualisation and pitching new ideas, along with providing writing assistance from time to time
• Monitor digital & new media industry trends to implement various campaign ideas
• Leverage AI-powered tools (for research, content ideation, workflow automation, and reporting) to drive efficiency and enhance campaign impact.

What We're Looking For:

• 3-4 years of experience in a digital marketing agency
• Excellent writing and communication skills
• Good with conceptual/creative thinking
• Familiarity with digital tools like Google Trends, SEMrush, and Google Analytics.
• Hands‑on experience with AI tools (e.g., ChatGPT, Gemini, Notion AI) for research, strategy, ideation, and productivity.