Account Director (Digital Marketing)

Digipro Marketing Llp

Chennai District

On-site

INR 4,000,000 - 7,000,000

Full time

5 days ago
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Job summary

DigiPro Marketing LLP is seeking a seasoned Client Growth Head / Account Director with a track record of leading client servicing and driving account growth in a fast-paced agency environment.

The role requires 10+ years in marketing or advertising agencies, with strong leadership, delivery excellence, and strategic consulting capabilities to expand key client relationships and revenue streams globally.

Qualifications

  • 10+ years in a marketing or advertising agency.
  • Leadership role managing client servicing or account teams.
  • Experience handling high-value, international accounts.
  • Ability to translate client objectives into strategic marketing plans.

Responsibilities

  • Own the relationship for key strategic accounts from onboarding through long-term partnership.
  • Act as a trusted advisor to founders, CXOs, and senior client stakeholders.
  • Develop account growth plans and identify opportunities for upsell and cross-sell.
  • Drive renewals and long-term retainers while monitoring profitability.
  • Collaborate with internal teams to develop integrated marketing strategies across brand, social, performance, SEO, content, email and automation.
  • Ensure projects are delivered on time, with high quality and within scope.

Skills

Client Management
Enterprise account management
Stakeholder engagement
Strategic consulting
Executive communication
Marketing Expertise
Cross-functional leadership

Education

Bachelor's degree in Marketing/Business
MBA

Tools

HubSpot CRM
Google Analytics
Google Ads
LinkedIn Campaign Manager

Job description

Position Overview

We are looking for a seasoned Client Growth Head /Account Director with 10+ years of experience in a marketing or advertising agency to lead our client servicing and account growth function.

This is a strategic leadership role responsible for managing key client relationships, driving account growth, ensuring delivery excellence, mentoring the client servicing team, and contributing to the agency's revenue goals.

The ideal candidate is someone who has successfully managed multiple high-value accounts, built long-term client relationships, and consistently delivered measurable business outcomes in a fast-paced agency environment.

Key Responsibilities
Strategic Client Leadership

Own the relationship for key strategic accounts from onboarding through long-term partnership.

Act as a trusted advisor to founders, CXOs, and senior client stakeholders.

Understand client business objectives and translate them into impactful marketing strategies.

Conduct quarterly business reviews and annual strategic planning sessions.

Ensure high levels of client satisfaction, retention, and advocacy.

Account Growth & Revenue Management

Develop account growth plans for every key client.

Identify opportunities for upselling, cross-selling, and service expansion.

Drive renewals and long-term retainers.

Monitor account profitability and resource utilization.

Achieve revenue growth targets from existing clients.

Marketing Strategy & Consulting

Collaborate with internal teams to develop integrated marketing strategies across:

  • Brand Strategy
  • Social Media Marketing
  • Performance Marketing
  • SEO
  • Website Development
  • Content Marketing
  • Email Marketing
  • Marketing Automation
  • AI-driven Marketing
  • Lead Generation Campaigns

Provide strategic recommendations backed by data, industry insights, and business objectives.

Delivery Excellence

Ensure projects are delivered on time, within scope, and to the highest quality standards.

Coordinate with Creative, Content, Performance Marketing, Design, Web Development, and Operations teams.

Resolve delivery bottlenecks and client escalations.

Maintain process discipline across all accounts.

Business Development Support

Participate in discovery meetings with prospective clients.

Understand business challenges and recommend tailored marketing solutions.

Support proposal development, presentations, and pitches.

Partner with the leadership team to close strategic opportunities.

Process & Operational Excellence

Standardize account management processes.

Improve client onboarding and reporting frameworks.

Drive CRM adoption and account governance.

Introduce automation and AI tools to enhance efficiency.

Build scalable systems to support agency growth.

Key Performance Indicators (KPIs)
  • Client Retention Rate
  • Account Revenue Growth
  • Upsell & Cross-sell Revenue
  • Client Satisfaction (CSAT)
  • Net Promoter Score (NPS)
  • On-Time Project Delivery
  • Gross Margin per Account
  • Team Utilization - Mix (design, content and servicing)
  • Client Escalation Resolution Time
  • Referral Business Generated
Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

MBA preferred.

10+ years of experience in a marketing, branding, digital, or integrated advertising agency.

Agency experience is mandatory. Applications without agency experience will not be considered.

Minimum 5 years in a leadership role managing client servicing or account management teams.

Required Skills & Competencies
  • Client Management
  • Enterprise account management
  • Stakeholder engagement
  • Relationship building
  • Strategic consulting
  • Client retention
  • Executive communication
  • Marketing Expertise
  • Integrated marketing
  • Digital marketing
  • Branding
  • Performance marketing
  • Social media strategy
  • SEO
  • Content marketing
  • Website and UX projects
  • Marketing automation
  • Leadership
  • Team development
  • Coaching and mentoring
  • Conflict resolution
  • Cross-functional collaboration
  • Decision-making
  • Commercial acumen
  • Business Skills
  • Revenue planning
  • Proposal development
  • Budget management
  • Negotiation
  • Analytical thinking
  • Presentation skills
Preferred Experience

Candidates with experience serving clients in the following sectors will be highly preferred:

  • Insurance
  • HR Tech
  • PEO
  • Healthcare
  • B2B SaaS
  • Manufacturing
  • Technology
  • Education

Experience managing international clients, particularly in the US, UK, or Middle East, will be an added advantage.

Tools & Platforms

Experience with:

  • HubSpot or Zoho CRM
  • Google Analytics
  • Google Ads
  • Meta Ads Manager
  • LinkedIn Campaign Manager
  • Project management tools
  • Microsoft Office Suite
  • AI tools such as ChatGPT, Claude, Gemini, and marketing automation platforms
What We're Looking For
  • An agency professional who understands the pace and complexity of managing multiple clients.
  • A strategic thinker who can connect marketing initiatives with business outcomes.
  • Commercially driven, with a strong track record of growing existing accounts.
  • An excellent communicator who can confidently engage with senior client stakeholders.
  • A collaborative leader who inspires teams and drives execution excellence.
  • Passionate about delivering exceptional client experiences while contributing to the agency's long-term growth.
Why Join DigiPro Marketing LLP?
  • Lead strategic client relationships for a growing global marketing agency.
  • Work with clients across India, the US, UK, and the Middle East.
  • Influence agency strategy and contribute directly to business growth.
  • Collaborate with a dynamic team focused on creativity, innovation, and measurable results.
  • Grow into a senior leadership role with significant ownership and impact.
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