Senior Brand Partnerships Executive

Brown Thomas Arnotts; Dublin; On-site; EUR 55,000 - 70,000; Full time

Benefits offered by this job

Contributory Pension Scheme

Competitive annual leave entitlement

Team Member discount across the world

Recognition Days for Volunteering &l

Leading Talent Programmes

Flexible Working Model

Additional Benefits

Job summary

Brown Thomas Arnotts seeks a Brand Partnerships Senior Executive to lead end-to-end retail media partnerships in stores and online, coordinating with marketing, CRM, digital and buying teams to deliver campaigns and measure impact.

You will manage projects, timelines and assets, optimise campaigns using analytics, and report insights to senior stakeholders. A minimum of five years in a similar role with a strong digital analytics background is essential.

Qualifications

• Five years in a similar Brand Partnerships or digital media role.
• Strong organisation and multi-project management ability.
• Experience activating digital campaigns end-to-end with measurement and reporting.
• Experience managing digital platforms and analytics.
• Meticulous attention to detail and capable of handling multiple campaigns.

Responsibilities

• Support delivery of the brand partnerships pipeline across stores and online.
• Manage hands-on project management of retail media channels and activations.
• Coordinate briefs, asset delivery, previews and milestones with internal teams.
• Monitor performance and reporting of retail media activity to management.
• Provide insights and optimisation recommendations to senior buying and marketing teams.
• Ensure all brand partnerships documentation is accurate and on-brand.

Skills

Retail media

Project management

Digital analytics

Campaign activation

Attention to detail

Job description

At Brown Thomas Arnotts, we are Reinventing Retail. Our purpose is to enrich our customer’s lives, which we achieve by living our values – Going Above and Beyond, Driving Creativity and Innovation, and Doing the Right Thing. We are one business with two iconic brands, bringing exciting experience to life through our digital and physical destinations. Our customer engagement sets the bar in service and experiential retail, giving our customers something to love every time.

KNOW THE ROLE

Our Marketing Team is recruiting a Brand Partnerships Senior Executive to join them at their Grafton Street Head Office. At Brown Thomas Arnotts we are driven by our vision to reinvent retail. The Brand Partnerships team is committed to delivering an unrivaled brand partner experience, offering premium media placements across both physical and digital stores.

The Brand Partnerships Senior Executive is a Retail Media, client service and project management role responsible for end-to-end project management of BTA media partnerships in stores and online. Reporting to the Brand Partnerships Manager and working closely with key internal stakeholders to ensure smooth delivery, execution, and analysis of all brand media plans.

Key Responsibilities

Commercials & Strategy

• Responsible for supporting the delivery of the brand partnerships pipeline and target across stores and digital, via endemic and non-endemic brand partners
• Support internal education within the Brown Thomas Arnotts business on the value of retail media uptake of its processes
• Stay up to date with retail media trends and technology to support growth of brand partnerships in BTA
• Work closely with online trade, creative and marketing teams to define and implement effective ways of working and cross function roles and responsibilities and ensure retail media plans aligned with B.A.U. calendars
• Contribute to continuous improvement by identifying opportunities to enhance retail media processes and make them more efficient
• Supporting the brand partnerships manager on reporting on the commercial performance of the retail media function within the business
• Providing insights and optimisation recommendations to senior buying managers, marketing managers, and the executive team at Brown Thomas Arnotts

Project Management

• Responsible for supporting the delivery of the brand partnerships pipeline across stores and digital, and endemic and non-endemic brand partners
• Responsible for the hands‑on and day‑to‑day project management of Brown Thomas Arnotts retail media channels and activations across all key stakeholders (stores, marketing, creative, buying, and digital).
• Collaborating with a range of internal delivery teams (stores, CRM, digital trade, marketing, digital marketing) to coordinate briefs, asset delivery, previews, and key project milestones against all media partnerships.
• Responsible for performance and measurement of all retail media activity with the brand partnerships manager, reporting on performance to brand partners.

Execution & Delivery

• Closely monitoring and supervising timescales of all media activations, ensuring all deliverables and campaigns are delivered on time
• Coordinate with brands to secure all necessary creative assets for campaigns
• Liaise with key internal stakeholders to ensure deployment plans are clear and mitigate any risks to launch
• Responsible for optimisation of campaigns based on analytics data, feeding insights back to category managers to support effective media planning
• Support the brand partnerships manager and digital teams in onboarding, managing, and optimising all technology initiatives to support the growth of retail media in the business
• Platform management and reporting on retail media specific platforms (ad serving technology)
• Ensure all brand partnerships documentation are accurate, on brand and aligned with company guidelines

KNOW WHAT WE'RE LOOKING FOR

• A minimum of 5 years experience in a similar role with a strong focus on project management and management of digital analytics platforms
• Excellent organisational and project management skills with the ability to manage multiple priorities
• A strong digital background with experience in activation of digital campaigns end to end including measurement and reporting
• Experience working within and managing digital platforms
• A meticulous attention to detail and experience managing timescales across multiple campaigns

KNOW WHAT'S IN IT FOR YOU

We believe that every team member should have the opportunity to curate a meaningful career that enhances professional and personal development. That is why we foster a culture of belonging and inclusiveness where your voice is valuable. A great customer experience starts with a great people experience, and we’re proud to have been recognised by multiple industry bodies for our progressive workplace culture.

As a Brown Thomas Arnotts team member, you will benefit from:

• Contributory Pension Scheme
• Competitive annual leave entitlement
• Team Member discount across the world’s most iconic brands
• Recognition Days for Volunteering & Wellbeing
• Leading Talent Programmes
• Flexible Working Model
• Additional Benefits

Experience is our business

Our customer engagement sets the bar in service and experiential retail, giving our customers something to love every time.

We Are More Than Shops

We create enjoyable places, to excite, where people socialise, discover, learn and are inspired, and where local communities are enriched.

We are Curators

Our unique range of product and services are key to the sense of excitement that Brown Thomas Arnotts is renowned for, whether for a special day or every day, things that make our customer’s lives better.

We Care for Our People

We believe a great customer experience starts with a great people experience. That is why we promote a culture where talent is nurtured and where creativity and learning are valued.

Brown Thomas Arnotts is an equal opportunity employer committed to fostering a diverse and inclusive workplace where culture and creativity come together. Our future success depends on the perspectives and contributions of all team members – their diverse backgrounds, abilities and experiences make our business stronger. We don’t discriminate on the basis of gender, marital status, family status, age, disability, sexual orientation, race, religion, and / or membership of the Travelling community.

We aim to ensure the candidate experience is accessible to all and every new team member who joins Brown Thomas Arnotts can expect to become part of a progressive community where different backgrounds, views & personalities aren’t just welcomed – they’re positively nurtured. After all, we want you to bring your whole self to work.