Senior Brand Manager, Ireland Growth Campaigns (Hybrid)

Kraft Heinz, Inc.; Dublin; Hybrid; EUR 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Hybrid working

Parental leave

Employee discounts on Heinz products

Private medical cover

Digital GP

Gym discounts

Cycle to work

Calm App membership

Volunteering days

Annual leave 25 days

Zusammenfassung

Kraft Heinz, Inc. in Dublin is seeking a Senior Brand Manager for a 12-month maternity cover. You will own the category growth strategy, manage brand and communications from strategy to in-market execution, and work with senior stakeholders and agencies.

You will lead paid media plans and align with cross-functional teams to deliver strong growth performance for the Taste Elevation - Sauces portfolio in the Irish market.

Qualifikationen

• Strong data analytics ability to drive brand performance.
• Experience with Nielsen IQ, Kantar, Shopper Intelligence or dunnhumby.
• Proven ability to project manage a comms plan from concept to media execution.

Aufgaben

• Lead the category growth strategy for the Irish market.
• Collaborate with cross-functional teams and external agencies to hit growth targets.
• Drive integrated media plans including Paid, Owned, Earned channels.

Kenntnisse

Data analytics

Nielsen IQ

Kantar

Shopper insights

dunnhumby

Brand strategy

Tools

PR planning

Jobbeschreibung

Kraft Heinz, Inc. in Dublin is seeking a Senior Brand Manager for a 12-month maternity cover. You will own the category growth strategy, manage brand and communications from strategy to in-market execution, and work with senior stakeholders and agencies.

You will lead paid media plans and align with cross-functional teams to deliver strong growth performance for the Taste Elevation - Sauces portfolio in the Irish market.