Product Marketing Manager - AI Analytics (Remote)

Improvado; Ireland; Remote; EUR 90,000 - 140,000; Full time

Benefits offered by this job

Remote-first environment

20 working days PTO per year

US holidays and additional days off

Professional development reimbursement

Job summary

Improvado is seeking a seasoned Product Marketing professional to own positioning, messaging, and go-to-market plans for our marketing analytics platform. You will align ICPs, personas, and product launches with Sales and Success to drive win rates and pricing clarity.

In this remote-first role, you will build battlecards, enablement content, and competitive intelligence, while collaborating with analysts and marketing peers to sharpen our narrative and win more enterprise logos.

Qualifications

• 4–8 years in product marketing or related fields.
• Experience with B2B SaaS marketing to marketing or data buyers.
• Strong writing and storytelling with evidence.
• Comfort collaborating with Sales and Success teams.

Responsibilities

• Own positioning and messaging across ICPs and personas.
• Develop battlecards and enablement materials for the field.
• Lead competitive intelligence and win/loss programs.
• Coordinate with analysts and market relations to sharpen our narrative.

Skills

Product marketing

B2B SaaS

Marketing analytics

Storytelling

Job description

Improvado is seeking a seasoned Product Marketing professional to own positioning, messaging, and go-to-market plans for our marketing analytics platform. You will align ICPs, personas, and product launches with Sales and Success to drive win rates and pricing clarity.

In this remote-first role, you will build battlecards, enablement content, and competitive intelligence, while collaborating with analysts and marketing peers to sharpen our narrative and win more enterprise logos.