MarTech Developer

Cartrawler; Dublin; Hybrid; EUR 120,000 - 150,000; Full time

Job summary

CarTrawler Dublin invites an experienced Martech Platform Architect to own and design integrations across marketing tools, including Salesforce Marketing Cloud and CMS, ensuring scalable, compliant solutions.

You will lead data governance, oversee end-to-end projects, collaborate with product and tech teams, and translate complex tech requirements into actionable plans. Strong HTML/CSS/SQL/AMP Script skills and a proven track record in CMS delivery are essential; hybrid work is supported.

Qualifications

• 5+ years in MarTech or marketing platform management with data governance.
• Extensive experience with Salesforce Marketing Cloud, CMS platforms, and data management systems.
• Proven track record delivering scalable front-end solutions within CMS (ideally Webflow).
• Proficient in HTML, CSS, SQL, and AMP Script; foundational knowledge in Java, PHP, JavaScript.
• Strong project, stakeholder, and cross-functional collaboration experience.
• Excellent communication to technical and non-technical stakeholders.

Responsibilities

• Act as the product owner and solution architect across marketing platforms, including Salesforce Marketing Cloud, CMS, and tagging solutions, ensuring platform scalability, integration, and optimization.
• Monitor and maintain data quality and governance within all marketing databases, ensuring data integrity and compliance with relevant regulations.
• Lead the delivery of key strategic technical projects and platform integrations, overseeing the end-to-end implementation, and communicating progress effectively to key stakeholders.
• Develop and implement platform-level solutions for marketing technology systems, ensuring they align with long-term business goals and are scalable, automated, and efficient.
• Act as the final authority on the sign-off and acceptance of marketing platform solutions into production, ensuring all technical requirements are met and the solutions are stable.
• Collaborate with Product & Technology teams to design and implement platform integrations across marketing systems, ensuring seamless data flow and functionality between tools such as CRM, CMS, and other third-party systems.
• Work with internal and external teams to create backend data integration solutions, including the necessary technical tickets and project management support for successful deployment.
• Support the delivery of high-level platform innovation by leveraging advanced tools and methodologies to extract, manage, and analyze data from marketing systems.
• Focus on high-level platform data analysis, using tools such as SQL, Tableau, AMP Script, and Excel to derive insights that drive continuous improvement in marketing technology performance.
• Report on overall platform health metrics, including system performance, data flow efficiency, and integration success, to improve the marketing technology infrastructure.
• Ensure ongoing compliance with GDPR and other relevant regulations, maintaining a strong focus on data protection and platform governance.

Skills

MarTech

Salesforce Marketing Cloud

CMS platforms

Data management

HTML

CSS

SQL

AMP Script

Java

JavaScript

Project management

Stakeholder management

Cross-functional collaboration

Data governance

Communication

Tools

Webflow

Job description

Tech that takes you places

We’re CarTrawler, the global travel tech company behind seamless connections between people, places and possibilities. From powering car rental to creating smarter ways to move, we make travel smoother for millions worldwide. Our culture is built on curiosity, collaboration and craic where every idea counts and every journey matters. Ready to make an impact? Let’s go places together.

CarTrawler’s Finance & Legal teams underpin everything we do with trust, transparency and accountability. We manage the numbers and navigate the regulations that enable smart, sustainable growth. Whether it’s financial planning, risk management or legal governance, our mission is to protect the business and empower confident decision-making at every level.

Your Journey starts here!

• Act as the product owner and solution architect across marketing platforms, including Salesforce Marketing Cloud, CMS, and tagging solutions, ensuring platform scalability, integration, and optimization.
• Monitor andmaintaindata quality and governance within all marketing databases, ensuring data integrity and compliance with relevant regulations.
• Lead the delivery of key strategic technical projects and platform integrations, overseeing the end-to-end implementation, and communicating progress effectively to key stakeholders.
• Develop and implement platform-level solutions for marketing technology systems, ensuring that they align with long-term business goals and are scalable, automated, and efficient.
• Act as the final authority on the sign-off and acceptance of marketing platform solutions into production, ensuring all technical requirements are met and the solutions are stable.

Platform Architecture and Integration:

• Collaborate with Product & Technology teams to design and implement platform integrations across marketing systems, ensuring seamless data flow and functionality between tools such as CRM, CMS, and other third-party systems.
• Work with internal and external teams to create backend data integration solutions, including the necessary technical tickets and project management support for successful deployment.
• Support the delivery of high-level platform innovation byleveragingadvanced tools and methodologies to extract, manage, andanalyzedata from marketing systems.

Data and Analytics:

• Focus on high-level platform data analysis, using tools such asSQL, Tableau, AMP Script, andExcelto derive insights that drive continuous improvement in marketing technology performance.
• Report on overallplatform health metrics, including system performance, data flow efficiency, and integration success, to improve the marketing technology infrastructure.
• Ensure ongoing compliance withGDPRand other relevant regulations,maintaininga strong focus ondata protectionandplatform governance.

• At least 5 years of experience in aMarTech, marketing platform management, or similar role with a strong emphasis on technology integration and data governance.
• Extensive experience with Salesforce Marketing Cloud, CMS platforms, and data management systems.
• Proven experience delivering scalable front-end solutions within CMS platforms (ideallyWebflow), including responsive builds, reusable components, SEO best practice, and integration with CRM, tagging, and analytics systems.
• Proficient in HTML, CSS, SQL, and AMP Script, with foundational knowledge in Java, PHP, JavaScript, or similar technologies.
• Demonstrated experience in project management, stakeholder management, and cross-functional collaboration.
• Strong analytical and problem-solving skills with the ability to use data to drive marketing strategy and performance improvements.
• Excellent communication skills, capable of articulating technical solutions to both technical and non-technical stakeholders.

Hybrid Working & Eligibility:

Our hybrid working policy requires employees to work onsite at our CarTrawler Dublin office a minimum of 2 days per week.

Applicants must have an existing right to work in Ireland without the requirement for employment permit sponsorship to be considered for this role.