Marketing Manager

Force Recruitment and Outsourcing; Cork; Presencial; EUR 52.000 - 65.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Permanent role

Competitive package

Healthcare

Wellbeing benefits

Pension contributions

Career growth opportunities

Education and development support

On-site parking

Descripción de la vacante

Force Recruitment and Outsourcing is seeking a proactive Marketing Manager to lead our marketing agenda across both retail and B2B markets. You will build and implement a comprehensive strategy, manage social media campaigns, oversee website updates, and enhance product visibility to support business objectives.

This hands-on role suits a marketing professional who balances creative strategy with practical execution, collaborating across teams to deliver measurable results.

Formación

• 3+ years in a marketing role with retail and B2B exposure.
• Strong understanding of consumer and customer buying behaviour.
• Analytical mindset with ability to interpret data and optimise campaigns.
• Ability to develop creative solutions and deliver commercial results.
• Ability to work independently and manage multiple projects to deadlines.
• Excellent written and verbal communication skills.

Responsabilidades

• Develop and implement marketing strategies across retail and B2B markets.
• Create product activation initiatives to boost brand awareness and sales.
• Drive product visibility with compelling marketing materials and campaigns.
• Lead social media campaigns: content creation, scheduling and analytics.
• Oversee website updates and optimisation for user experience and engagement.
• Conduct market research to identify trends and customer needs.
• Collaborate across teams to ensure consistent branding and messaging.
• Monitor performance metrics and provide actionable insights.
• Manage marketing budgets and coordination with external vendors.

Conocimientos

Social media management

Content creation

Strategic marketing

Data interpretation

Project management

Communication

Collaboration

Creative thinking

Problem solving

Stakeholder engagement

Herramientas

WordPress

Shopify

SEO basics

Canva

Adobe Creative Suite

Marketing automation platforms

Descripción del empleo

Marketing Manager

We are seeking a proactive and versatile Marketing Manager to lead our marketing agenda across both retail and B2B markets.

This role will focus on building and implementing a comprehensive marketing strategy that supports business objectives. From managing social media campaigns to overseeing website updates and enhancing product visibility, you will play a pivotal role in shaping the organisation’s marketing activity.

This is a hands-on position, ideal for a marketing professional who thrives on initiative and enjoys balancing creative strategy with practical execution.

Key Responsibilities

• Develop and implement marketing strategies that align with business objectives across both retail and B2B markets.
• Develop product activation initiatives to improve brand awareness and support sales growth.
• Drive product visibility through compelling product marketing materials and campaigns.
• Manage social media marketing campaigns, including content creation, scheduling and analytics.
• Oversee website redesigns, content updates and optimisation to improve user experience and engagement.
• Conduct market research to identify trends, opportunities and customer needs across retail and B2B sectors.
• Collaborate with cross-functional teams to ensure consistent branding and messaging across all channels.
• Monitor and analyse marketing performance metrics, providing regular reports and actionable insights.
• Manage marketing administration, including budgets, invoices and coordination with external vendors.

Required Qualifications

• 3+ years’ experience in a marketing role, ideally with experience across both retail and B2B environments.
• Strong understanding of consumers, customers and their purchasing behaviours.
• Commercial and analytical mindset, with the ability to interpret data and adapt strategies accordingly.
• Ability to develop creative solutions and work collaboratively to deliver strong commercial outcomes.
• Ability to work independently, manage multiple projects and meet deadlines.
• Strong social media management and content creation skills.
• Experience with website management platforms such as WordPress or Shopify, along with a basic understanding of SEO.
• Excellent written and verbal communication skills.

Preferred Qualifications

• Experience within relevant product-led or trade-focused markets.
• Experience in product marketing and/or e-commerce.
• Familiarity with graphic design tools such as Canva or Adobe Creative Suite.
• Experience with marketing automation platforms.
• Knowledge of digital advertising and paid media strategies.

Key Competencies

• Self-starter with strong initiative and problem-solving abilities.
• Highly organised with excellent attention to detail.
• Strong stakeholder engagement skills.
• Collaborative mindset with the ability to work effectively across teams.
• Creative thinker with a passion for delivering measurable results.
• Commercially minded and comfortable working in a hands-on environment.

What We Offer

• Permanent position
• Competitive overall package
• Healthcare support
• Wellbeing benefits
• Pension contributions
• Opportunities for career growth and development
• Further education and professional development support
• On-site parking