Head of Brand & Community (Remote) - Consultant

KittySpout; Dublin; À distance; EUR 76 000 - 107 000; Temps partiel

Résumé du poste

KittySpout is a profitable DTC pet brand seeking a Head of Brand & Community on a project/consultant basis to revamp and direct brand strategy. You will own brand stories, identity and moments that build awareness, goodwill, and a strong national presence in North America.

The role focuses on creating shared brand moments, partnerships with shelters, activations, events, PR and community building for two brands across Shopify, Amazon and Chewy. Remote, senior leadership level expected.

Qualifications

• 7+ years in brand, communications or brand marketing at consumer brands.
• Experience building awareness through cause partnerships, events and PR.
• Ran campaigns for North American audiences.

Responsabilités

• Own brand story, positioning, tone of voice and brand guidelines for both brands.
• Design and run a giving‑back program with shelter and rescue partners.
• Build the yearly brand‑moment calendar and run each moment end to end.
• Lead pop‑ups, events, sponsorships and stunts with budgets and goals.
• Win earned media: pitch brand moments and manage PR agency relationships.
• Build a super‑fan community and turn reviews into brand content.
• Report brand health monthly and own the brand budget.

Connaissances

Brand experience

Cause marketing

PR & storytelling

Community building

Partnerships

Description du poste

KittySpout is a profitable DTC pet brand seeking a Head of Brand & Community on a project/consultant basis to revamp and direct brand strategy. You will own brand stories, identity and moments that build awareness, goodwill, and a strong national presence in North America.

The role focuses on creating shared brand moments, partnerships with shelters, activations, events, PR and community building for two brands across Shopify, Amazon and Chewy. Remote, senior leadership level expected.