Brand & Community Lead — Remote Consultant

KittySpout; Dublin; Remote; EUR 70,000 - 99,000; Part time

Job summary

KittySpout, a profitable DTC pet brand, seeks a Head of Brand & Community to lead a comprehensive brand revamp on a flexible, remote project basis. You will own brand story, identity, and moments that build awareness and goodwill, including shelter partnerships and PR-driven activation.

The ideal candidate has 7+ years in brand/brand marketing, proven experience with cause marketing and campaigns for North America, and a track record of turning brand moments into measurable impact.

Qualifications

• 7+ years in brand, communications or brand marketing at consumer brands.
• Proven track record building awareness through cause partnerships, events and PR.
• Experience running campaigns for a North American audience.
• Experience shaping brand story, identity and guidelines for multi-channel use.

Responsibilities

• Lead brand revamp and set direction as Head of Brand & Community on a project basis.
• Own brand story, positioning, tone of voice and guidelines for two brands.
• Design and run a giving-back program with shelter/partner activations.
• Build yearly brand moment calendar and execute end-to-end.
• Pitch and win PR, manage earned media and partnerships.

Skills

Brand experience

Brand builder

Brand moments

Cause marketing

PR & storytelling

North America campaigns

Brand consistency

Commercial mindset

Community building

Tools

Claude AI

Job description

KittySpout, a profitable DTC pet brand, seeks a Head of Brand & Community to lead a comprehensive brand revamp on a flexible, remote project basis. You will own brand story, identity, and moments that build awareness and goodwill, including shelter partnerships and PR-driven activation.

The ideal candidate has 7+ years in brand/brand marketing, proven experience with cause marketing and campaigns for North America, and a track record of turning brand moments into measurable impact.