Brand & Community Lead — Remote (NA Growth)

KittySpout; Dublin; Remote; EUR 70,000 - 99,000; Full time

Job summary

KittySpout is a profitable DTC pet brand seeking an experienced Head of Brand & Community. The role is remote and project-based, open to freelancers, consultants and agencies, based in Canada, the United Kingdom or Ireland.

You will own the brand story, identity and the moments that build awareness and goodwill across two brands. The ideal candidate has 7+ years in brand/marketing at consumer brands, with a track record of partnerships, events and PR that drive North American awareness.

Qualifications

• 7+ years in brand, communications or brand marketing at consumer brands.
• Strong track record building awareness through cause partnerships, events and PR.
• Experience running campaigns for a North American audience.

Responsibilities

• Lead the brand revamp and set direction for two brands.
• Own brand story, identity and guidelines across channels.
• Design and execute brand moments, partnerships and events.
• Manage PR and community initiatives to build awareness and goodwill.
• Develop and maintain a giving-back program with shelter/partner integration.
• Report brand health and impact, manage budget and spend.

Skills

Brand strategy

Campaign management

PR & media outreach

Cause marketing

North America campaigns

Job description

KittySpout is a profitable DTC pet brand seeking an experienced Head of Brand & Community. The role is remote and project-based, open to freelancers, consultants and agencies, based in Canada, the United Kingdom or Ireland.

You will own the brand story, identity and the moments that build awareness and goodwill across two brands. The ideal candidate has 7+ years in brand/marketing at consumer brands, with a track record of partnerships, events and PR that drive North American awareness.