Brand & Community Lead — Remote (NA)

KittySpout; Dublin; Remote; EUR 70,000 - 99,000; Full time

Job summary

KittySpout, a profitable DTC pet brand, seeks an experienced Head of Brand & Community to lead our brand revamp on a remote project basis. You will own brand storytelling, identity, and the moments that build awareness and goodwill, including shelter partnerships, activations and PR.

You have 7+ years in brand or communications at consumer brands and a track record of driving awareness through cause partnerships, events and PR, with experience in North American markets.

Qualifications

• 7+ years in brand, communications or brand marketing at consumer brands.
• Track record building awareness through cause partnerships, events and PR.
• Ran campaigns for a North American audience.

Responsibilities

• Own the brand story, positioning, tone of voice and guidelines for both brands.
• Design and run a giving-back program with shelter partners.
• Build the yearly brand-moment calendar and run each moment end to end.
• Run pop-ups, events, sponsorships and stunts with budget.
• Pitch press and manage earned media.
• Build a community and turn reviews into brand content.
• Report brand health and manage budget.

Skills

Brand leadership

Communications

Brand marketing

Brand partnerships

PR & storytelling

North America campaigns

Job description

KittySpout, a profitable DTC pet brand, seeks an experienced Head of Brand & Community to lead our brand revamp on a remote project basis. You will own brand storytelling, identity, and the moments that build awareness and goodwill, including shelter partnerships, activations and PR.

You have 7+ years in brand or communications at consumer brands and a track record of driving awareness through cause partnerships, events and PR, with experience in North American markets.