Global Marketing Programmes Specialist - ServiceNow Growth

Exclusive Networks Deutschland GmbH; Dublin; On-site; EUR 45,000 - 65,000; Full time

Job summary

Exclusive Networks in Dublin is seeking a Marketing Programmes Specialist to coordinate global marketing programmes that drive ServiceNow growth across regions, translating global strategy into effective execution. You will oversee programme governance, MDF management, reporting and campaign coordination, working with regional marketing, sales, partners and agencies to maximise return on investment.

The role requires strong HubSpot and CRM skills, advanced Excel and PowerPoint, and the ability

Qualifications

• 3–5 years’ experience in B2B, channel or technology marketing.
• Experience delivering multi-country programmes, integrated campaigns and demand generation.
• Experience managing budgets, MDF and cross-functional stakeholders.
• Technology, software, cybersecurity or IT distribution experience preferred.
• Strong HubSpot, CRM and marketing automation capability.

Responsibilities

• Deliver global and regional marketing programmes on time and within budgets.
• Coordinate integrated plans, milestones, deliverables and stakeholder communications across markets.
• Maintain programme governance and improve execution efficiency and effectiveness.
• Build strong relationships across regional marketing, sales, ServiceNow, partners and agencies.
• Manage MDF planning, allocation, spend, utilisation and reporting.
• Ensure applications, claims, compliance and reporting are accurate and timely.
• Track ROI and recommend how to optimise future investment.
• Support multi-channel campaigns, events, partner initiatives and GTM launches.
• Coordinate workflows across creative, digital and content teams.
• Maintain dashboards and track programme KPIs, engagement, leads and pipeline contribution.

Skills

B2B marketing

Channel marketing

Marketing operations

Campaign management

Budget management

MDF management

HubSpot

CRM

Excel

PowerPoint

Smartsheet

Tools

Smartsheet

Job description

Exclusive Networks in Dublin is seeking a Marketing Programmes Specialist to coordinate global marketing programmes that drive ServiceNow growth across regions, translating global strategy into effective execution. You will oversee programme governance, MDF management, reporting and campaign coordination, working with regional marketing, sales, partners and agencies to maximise return on investment.

The role requires strong HubSpot and CRM skills, advanced Excel and PowerPoint, and the ability