Direct Sales Marketing Support

Würth Group; Limerick; Hybrid; EUR 33,000 - 36,000; Full time

Benefits offered by this job

Competitive bonus scheme

Paid sick leave

Employee referral program

Staff discount

Long service awards

Wellness program and EAP

OTE €34,880

Job summary

Würth Ireland, a leading distributor of 8,000+ industrial products with a strong presence in Limerick, seeks a Direct Sales Marketing Support professional. You will help drive marketing initiatives, manage campaigns and optimize the Speedy sales system to support sales enablement.

You will collaborate with Sales Managers and internal teams, create promotional materials and ensure branding consistency across channels, with a focus on growth and efficiency in a fast-paced environment.

Qualifications

• Bachelor-level qualification in Business, Marketing, Communications or related field.
• Sales/marketing experience in a similar B2B role with proven results.
• Strong organisational skills with attention to detail and compliance awareness.
• Proficiency in PowerPoint, Excel and CRM/marketing platforms.
• Experience using Canva and Adobe Creative Suite for content creation.
• Curious, analytical and collaborative with ability to work in a fast-paced environment.
• Experience with Sales Reporting/Sales Performance Analysis is advantageous.

Responsibilities

• Collaborate with Marketing, Direct Sales Lead and internal teams on marketing strategies.
• Plan, coordinate and execute promotional events and campaigns (traditional and digital).
• Attend events to facilitate delivery and ensure campaigns run smoothly.
• Communicate marketing campaigns across platforms to maximise reach and engagement.
• Create marketing materials such as newsletters, presentations and incentive updates.
• Prepare, format and edit documents to support sales and marketing initiatives.
• Ensure materials align with branding guidelines.
• Manage and update the Speedy sales system to ensure accuracy and effectiveness.
• Utilise the system as a marketing and sales enablement tool.
• Create and interpret reports to support performance tracking.
• Undertake daily administrative tasks to support departmental activities.
• Develop and maintain knowledge of brand and products.

Skills

PowerPoint

Excel

CRM/marketing platforms

Canva

Adobe Creative Suite

Sales Reporting / Sales Performance

Organizational skills

Attention to detail

Education

Bachelor's degree in Business/Marketing/Communications

Tools

CRM software

Content creation tools

Job description

Location: Hybrid / Limerick, Ireland
job type: Permanent / Full-time
Sector and subsector: Utilities | Trading
Salary: Competitive salary

The Würth Group is a leading provider of industrial consumable products, with over 400 companies and a global workforce of 85,000 people. Our commitment to high-quality products, innovation and excellent customer service has earned us an enviable reputation and continued growth.

Würth Ireland has been active for over 40 years from our head office on the Ballysimon Road, Limerick city. Our growth throughout the nineties and into the new millennium, coupled with our record-breaking sales in 2022 has made Würth Ireland a market leader in its field. Offering a range of over 8,000 industrial products direct from the logistics centre in Limerick coupled with a further 120,000 articles through direct shipment from Germany, we are not only ready to supply and service our customers today, but for the future. In line with our Omni-Channel Strategy our company expansion has led to the opening of 22 Trade Outlets throughout Ireland. Our online presence continues to expand, incorporating vending technology, scanners, on-line sales and selling, coupled with social and video marketing.

Our strength is our Direct Sales Force of which we have the largest in Ireland, on the road selling, servicing, and supporting our growing customer base. Our main industry sectors are: Automotive Aftermarket, Engineering & MRO, Construction, Renewables as well as Kitchens, Bedrooms & Bathrooms. Within our company’s headquarters in Limerick, you will find over 70 support staff working across a variety of functions including Sales, Marketing, Finance, Customer Services, Purchasing, Human Resources and Logistics.

Role Overview

We are seeking a proactive and detail-oriented Direct Sales Marketing Support professional to join our marketing team. This role works closely with Sales Managers, the Marketing team, and internal departments to support marketing initiatives, campaigns, and projects. The position is also responsible for the management and ongoing updating of the Speedy sales system, ensuring it is effectively maintained and actively utilised as a marketing and sales support tool. The role requires strong organisational, communication, and administrative skills, with the ability to contribute to both strategic marketing efforts and day-to-day operational tasks.

Key Responsibilities

• Collaborate with the Marketing team, Direct Sales Lead, and other internal teams on marketing strategies.
• Assist in planning, coordinating, and executing promotional events and campaigns, both traditional and digital.
• Attend promotional events and campaigns to facilitate their successful delivery.
• Communicate marketing campaigns across a variety of platforms to maximise reach and engagement.
• Create marketing materials such as monthly newsletters, presentations, and incentive updates.
• Prepare, format, and edit a range of documents to support sales and marketing initiatives for example achievement letters.
• Ensure all materials align with company branding and messaging guidelines.
• Manage, maintain, and regularly update the Speedy sales system to ensure accuracy and effectiveness.
• Ensure the system is utilised as a marketing and sales enablement tool.
• Create and interpret a variety of reports to support marketing and sales performance tracking.

Administrative & Operational Support

• Undertake daily administrative tasks to ensure the smooth functionality and coordination of departmental activities.

Brand & Product Knowledge

• Develop and maintain a strong understanding of the company’s brand and products.
• Ensure all marketing communications accurately reflect brand values and product positioning.

Skills & Experience

• Third-level qualification in Business, Marketing, Communications, or a related discipline.
• Sales Marketing experience in a similar role, ideally within a B2B environment.
• Strong organisational skills with excellent attention to detail and compliance awareness.
• Proficiency in PowerPoint, Excel, and CRM/marketing platforms.
• Experience using design or content-creation tools such as Canva, Adobe Creative Suite.
• Curious, analytical, and collaborative with the ability to thrive in a fast-paced, cross-functional environment.
• Experience with Sales Reporting/Sales Performance Analysis Advantageous.

What we Offer

Joining Wurth Ireland means joining a growing Multi-National, full of support and opportunity including excellent training and ongoing development to help you be the best you can be!!!

• We offer a competitive salary with ample opportunity to increase your earnings through bonus schemes
• Paid Sick Leave Scheme
• Employee Referral Scheme
• Staff Discount
• Long Service Awards
• Wellness initiatives including 24/7 access to Employee Assistance Program
• OTE Earnings = €34,880 consisting of a basic salary of €32,880 pa and bonus of €1,800pa
• Reporting to the Head of Direct Sales

Diversity is our Future

The future needs good decisions and good decisions are a result of a diversity of opinions and perspectives!

Wurth Ireland is committed to championing an inclusive and diverse workplace that reflects modern Ireland and the people that we serve. We strive to create a culture where all staff have equal access to opportunity and feel comfortable and confident to be themselves at work.