Asset Sales Manager

Briggs Equipment; Newbridge, Naas; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Commission structure

Company vehicle

Contributory pension scheme

Health plan

Career opportunities

Job summary

Briggs Equipment is seeking an Asset Sales Manager to lead the commercial sale of ex-hire assets across Laois Hire and Aerial Platform Hire. You will drive optimal channel mix, manage pricing decisions, and build relationships with buyers and brokers across Ireland.

You will coordinate asset preparation with depot teams, monitor performance, and report on asset recovery values. This field-based role offers a competitive package including commission and a company vehicle.

Qualifications

• Experience selling plant, powered access equipment, machinery or hire assets.
• Strong commercial awareness with ability to negotiate and protect margins.
• Knowledge of retail/trade/auction sales channels.
• Proficient IT skills including asset management software and MS Office.
• Experience collaborating with finance/operations/workshop teams.
• Excellent organisation and communication skills.
• Full UK/Irish Driving Licence.

Responsibilities

• Manage the sale of ex-hire assets across Laois Hire and Aerial Platform Hire.
• Maximise returns by selling assets through retail, trade or auction channels.
• Identify and progress disposal opportunities aligned with fleet strategies.
• Conduct market research and asset valuations to support pricing.
• Coordinate asset preparation with depot and workshop teams.
• Build relationships with buyers, brokers and auction partners.
• Maintain sales records, valuations and disposal documentation.
• Ensure all sales comply with company policies and approvals.
• Monitor and report on sales performance and asset recovery values.
• Drive commercial decisions to improve fleet quality and ROI.
• Negotiate purchasing, trade-in and renewal opportunities.

Skills

Asset sales

Commercial negotiation

Sales channels (retail/trade/auction)

IT systems (asset management software)

Cross-functional collaboration

Organisational skills

Driving licence

Tools

Asset management software

Microsoft Office

Online sales platforms

Job description

Opportunity: Asset Sales Manager

Contract: Permanent

Company: Briggs Specialist Rental ROI - Laois Hire and Aerial Platform Hire

Salary: Competitive + Commission + Company vehicle

Location: Field-based role - can be based at Cul Na Mona, Portlaoise, or Newbridge/Naas.

The Briggs Equipment Group is a leading provider of asset management and maintenance solutions across Ireland and UK. Businesses in our group include Briggs Equipment Ireland, Aerial Platform Hire, Laois Hire Services, Future Events Hire and GPT Vehicle Rentals.

As part of our Specialist Rentals ROI team, you'll join a business that supports customers across the Republic of Ireland with trusted rental solutions through Aerial Platform Hire and Laois Hire. From powered access equipment that helps customers work safely at height, to plant, tools and equipment hire, our teams play an important role in keeping customer sites, projects and operations moving.

We have a new opportunity for a driven and committed Asset Sales Manager to join our team. In this key role, you will lead the commercial sale of ex-hire assets across Laois Hire and Aerial Platform Hire, ensuring each machine is sold through the most effective channel, at the optimal time, and for the highest possible return.

In this role, you will:

• Manage the sale of ex-hire assets across Laois Hire and Aerial Platform Hire.
• Maximise returns by selling assets through the most appropriate channel, including retail, trade, and auction.
• Identify and progress disposal opportunities in line with fleet replacement and utilisation strategies.
• Conduct market research and asset valuations to support pricing and sales decisions.
• Coordinate asset preparation with depot and workshop teams to ensure machines are sale-ready.
• Build strong relationships with buyers, brokers, and auction partners across Ireland and beyond.
• Maintain accurate sales records, valuations, and disposal documentation.
• Ensure all sales are completed in line with company policies, approval processes, and compliance requirements.
• Monitor and report on sales performance, asset recovery values, and disposal activity.
• Drive commercial decisions that improve fleet quality, utilisation, and return on investment.
• Seek out and negotiate advantageous purchasing, trade-in, and fleet renewal opportunities that support business growth and maximise return on investment.
• Monitor market trends, supplier activity, and residual value performance to influence both buying and selling strategies.

What will help you to excel in this role:

• Proven experience in selling plant, powered access equipment, machinery, vehicles, or hire/rental assets.
• Strong commercial awareness with the ability to negotiate effectively, maximise asset value, and protect margins.
• Good working knowledge of retail, trade, and auction sales channels.
• Confident using IT systems, including asset management software, Microsoft Office, and online sales platforms.
• Experience working collaboratively with finance, operations, and workshop teams to ensure smooth asset disposal processes.
• Excellent organisation and communication skills with a proactive, results-driven approach.
• Full UK/Irish Driving Licence.

What you can expect from us:

• Competitive salary
• Commission structure
• Company vehicle
• Contributory pension scheme with employer contributions up to 6%
• HSF Health plan scheme
• Future development and career opportunities

If you require any reasonable adjustments to assist you in the interview process, then please contact a member of the Recruitment Team, and inform them prior to attending so we can ensure these are met.