Trade Marketing Assistant Manager

mr.d.i.y. indonesia; Indonesia; On-site; IDR 120,000,000 - 180,000,000; Full time

Job summary

mr.d.i.y. indonesia is seeking a Trade Marketing professional to oversee store activation campaigns and ensure timely delivery of promotional materials across Indonesia. The role requires collaboration with retail teams, vendors, and internal departments to drive foot traffic and sales.

Responsibilities include scheduling, budgeting, and on-ground event support, with a focus on maintaining brand standards and executing innovative activations that boost conversions.

Qualifications

• Bachelor degree in a relevant field.
• 4–5 years of trade marketing experience with FMCG/Retail/FnB background.
• Strong project and vendor management.
• Willing to work full WFO Monday to Friday.

Responsibilities

• Maintain and update store opening schedules and campaign timelines before launches.
• Plan and allocate marketing materials to stores per campaign requirements.
• Monitor production, quality, and timely delivery of in-store POSMs and promotional materials.
• Coordinate with internal teams, vendors, suppliers, and external partners to manage production timelines and deliverables.
• Support on-ground execution of grand opening events and campaign activations.
• Ensure all marketing materials and events comply with briefs and quality standards.
• Process marketing administrative tasks including budget tracking, purchase requests, invoices, and documentation.
• Prepare reports on event results, POSM distribution, and project status.
• Partner with retail teams to identify business challenges and drive conversion.
• Develop and execute in-store customer activations to increase foot traffic and sales.
• Analyze activation performance and recommend improvements.
• Monitor day-to-day signage and maintenance, ensuring brand standards.

Skills

Strong project management

Vendor management

Campaign planning

Marketing activation

Education

Bachelor Degree

Job description

Responsibilities

• Maintain and update store opening schedules and campaign timelines, ensuring all marketing requirements are completed before launch.
• Plan and allocate marketing materials to stores based on campaign requirements and schedules launch
• Monitor the production, quality, and timely delivery of in-store POSMs, event flyers, and other promotional materials.
• Coordinate with internal teams, vendors, suppliers, and external partners to manage production timelines, resolve issues, and ensure smooth project execution & timely deliverables.
• Support the preparation and on-ground execution of grand opening events and campaign activations.
• Ensure all marketing materials and event executions comply with approved briefs and quality standards.
• Process marketing related administrative tasks, including budget tracking, purchase requests, invoices, and project documentation.
• Prepare reports on event results, POSM distribution, and project status.
• Partner with retail teams to identify and address business challenges and develop action plans to drive conversion
• Develop and execute innovative in-store customer activations to increase foot traffic, transactions, and sales.
• Analyze activation performance, identify opportunities for continuous improvement, and recommend new initiatives.
• Assist in monitoring day-to-day new store signage and maintenance operations, ensuring brand standards are met and identifying opportunities for improvement if still possible
  

• Maintain and update store opening schedules and campaign timelines, ensuring all marketing requirements are completed before launch.
• Plan and allocate marketing materials to stores based on campaign requirements and schedules launch
• Monitor the production, quality, and timely delivery of in-store POSMs, event flyers, and other promotional materials.
• Coordinate with internal teams, vendors, suppliers, and external partners to manage production timelines, resolve issues, and ensure smooth project execution & timely deliverables.
• Support the preparation and on-ground execution of grand opening events and campaign activations.
• Ensure all marketing materials and event executions comply with approved briefs and quality standards.
• Process marketing related administrative tasks, including budget tracking, purchase requests, invoices, and project documentation.
• Prepare reports on event results, POSM distribution, and project status.
• Partner with retail teams to identify and address business challenges and develop action plans to drive conversion
• Develop and execute innovative in-store customer activations to increase foot traffic, transactions, and sales.
• Analyze activation performance, identify opportunities for continuous improvement, and recommend new initiatives.
• Assist in monitoring day-to-day new store signage and maintenance operations, ensuring brand standards are met and identifying opportunities for improvement if still possible
  

Requirements

• Bachelor Degree from any majors
• Having 4-5 years of experience in trade marketing with FMCG/Retail/FnB background
• Strong project and vendor management
• Willing to working full WFO Monday to Friday