TA Back Office Template

Luxehouze; Jakarta Pusat; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

Luxehouze is seeking a skilled Copywriter to craft compelling copy across brand campaigns, website content, social media, CRM, and events. You will translate briefs into persuasive, conversion-driven copy while upholding a consistent brand voice across all touchpoints.

You will collaborate with Brand, Creative Design, Social Media, and CRM teams to drive cohesive messaging and impactful storytelling for luxury watches, fashion, and beauty categories.

Qualifications

• 5-7 years of proven copywriting experience in dynamic environments.
• Strong writing skills in English and Indonesian with brand tone discipline.
• Curious, proactive and able to adapt to fast-changing priorities.
• Detail-oriented with excellent grammar, flow and clarity.
• Comfortable with feedback and iterative improvement.
• Familiarity with Trello and AI writing tools is a plus.

Responsibilities

• Develop, write, and refine copy across campaigns, website, social media, CRM, and ads.
• Translate briefs into persuasive copy maintaining brand voice everywhere.
• Lead copy for integrated campaigns aligning with objectives and audience insights.
• Review and proofread content for clarity, accuracy, and consistency.
• Collaborate with Brand, Design, Social, Performance Marketing, and CRM teams.
• Contribute ideas during campaign planning and content ideation.
• Ensure copy adheres to guidelines and adapts messaging per channel.
• Research luxury industry trends to tell compelling stories for watches, bags, jewelry, beauty.

Skills

Copywriting

English

Indonesian

Brand voice

Attention to detail

Communication

Time management

Trello

AI writing tools

Tools

Trello

AI writing tools

Job description

About Luxehouze

Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty. We operate in an environment where trust, speed and excellence matter, and where outcomes matter more than activity.

About Luxehouze

Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty.

We are looking for a POSITION, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale — not just “execute tasks.”

What Will Be Challenging

Please read this carefully - it’s here to help you self-select.

• Expectations are high and visible
• Problems may be ambiguous and fast-moving
• Priorities can change as the business scales
• Feedback is direct and frequent
• Performance is measured by results, not intentions
• If you require rigid structure, narrow scope, or close supervision to perform well, this environment may not be a good fit.

Responsibilities:

• Develop, write, and refine compelling copy across multiple channels, including brand campaigns, website content, social media, digital ads, CRM, event communications, and editorial articles.
• Translate marketing briefs into persuasive, engaging, and conversion-driven copy while maintaining a consistent brand voice across all customer touchpoints.
• Lead copy development for integrated marketing campaigns, ensuring messaging aligns with business objectives, audience insights, and brand positioning.
• Review, edit, and proofread content to ensure clarity, accuracy, consistency, and high editorial standards before publication.
• Partner closely with Brand, Creative Design, Social Media, Performance Marketing, CRM, and other cross-functional teams to develop cohesive campaign messaging.
• Contribute strategic ideas during campaign planning, content ideation, and creative brainstorming sessions.
• Ensure all copy adheres to brand guidelines, tone of voice, and communication standards while adapting messaging for different platforms and audiences.
• Conduct research on luxury industry trends, consumer behavior, competitors, and cultural moments to create relevant and impactful storytelling for watches, bags, jewelry, and beauty categories.
• Leverage AI writing tools and project management platforms (such as Trello) to improve productivity, collaboration, and content quality while maintaining strong editorial judgment.
• Manage multiple copywriting projects simultaneously, prioritize deadlines, and deliver high-quality work in a fast-paced environment.
• Mentor junior copywriters by providing constructive feedback, reviewing copy, and sharing best practices to elevate overall team quality.
• Continuously evaluate content performance and apply insights to optimize messaging, engagement, and conversion across channels.

Requirement & Qualifications:

• 5-7 years of handling copywriter
• Passion for writing and strong writing skills in both English and Indonesian, with attention to detail and the ability to follow brand tone and guidelines.
• Curious, fast learner, and proactive in asking the right questions to move tasks forward.
• Detail-oriented with a keen eye for grammar, flow, and clarity.
• Open-minded and responsive to feedback, with the ability to apply suggestions constructively.
• Ability to manage multiple tasks and deadlines, showing reliability and accountability.
• Familiarity with Trello and AI writing tools (ChatGPT,etc.) is a plus.
• Previous internship or project experience in copywriting or content creation is preferred, but fresh learners with potential are welcome.
• Eagerness to learn about brand tone of voice and maintain consistency in copywriting style.