Social Media Strategist

Mobee; Jakarta Pusat; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

Mobee in Indonesia seeks a Social Media Specialist to create, curate, and manage content across platforms, driving brand awareness and audience engagement. You will work with the marketing team to develop strategies, analyze performance, and stay ahead of industry trends.

The role involves managing profiles on Facebook, Twitter, Instagram, LinkedIn, and more, planning campaigns, and delivering insights to optimize results. Crypto/NFT interest is a plus and will help shape innovative approaches.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience as a Social Media Specialist or similar role.
• Proficiency in using social media management tools and analytics.
• Strong writing and communication skills.
• Creative thinking and engaging content generation.
• Knowledge of advertising on social media platforms is a plus.
• Excellent time management and organizational skills.
• Ability to work independently and as part of a team.
• Having a passion for crypto and NFT is a big plus.

Responsibilities

• Develop engaging content for social media platforms.
• Identify relevant and trending content to share and maintain a consistent posting schedule.
• Manage and maintain the company's social media profiles and presence on major platforms.
• Engage with the online community by responding to comments, messages, and mentions.
• Collaborate with the marketing team to develop and execute social media strategies.
• Plan and execute social media campaigns, promotions, and contests.
• Monitor and analyze social media performance using analytics tools; provide reports.
• Keep up-to-date with social media trends and emerging platforms.
• Ensure content aligns with branding guidelines and maintains a consistent voice.

Skills

Social media strategy

Content creation

Analytics

Copywriting

Communication

Education

Bachelor's degree (Marketing/Communications)

Tools

Social media management tools

Analytics platforms

Job description

The ideal candidate will be responsible for creating, curating, and managing content across various social media platforms to increase brand awareness, engage with our audience, and drive business growth. The Social Media Specialist will work closely with the marketing team to develop and execute social media strategies, analyze performance metrics, and stay updated on industry trends.

Job Description

• Develop and create engaging and shareablecontent for social media platforms, including text, images, videos, andinfographics.
• Identify relevant and trending content fromvarious sources to share with our audience and maintain a consistent postingschedule.
• Manage and maintain the company's social mediaprofiles and presence, including but not limited to Facebook, Twitter,Instagram, LinkedIn, and other relevant platforms.
• Engage with the online community by respondingto comments, messages, and mentions promptly and professionally.
• Collaborate with the marketing team to developand execute social media strategies that align with overall marketingobjectives and business goals.
• Plan and execute social media campaigns,promotions, and contests to increase brand visibility and engagement.
• Monitor and analyze social media performanceusing analytical tools. Provide regular
  reports and insights to optimize strategies and improve results.
• Keep up-to-date with social media trends, bestpractices, and emerging platforms.
  Recommend and implement innovative strategies to reach a broader audience.
• Ensure that all content aligns with thecompany's branding guidelines and maintains a consistent brand voice.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience as a Social Media Specialist or similar role.
• Proficiency in using social media management tools and analytics.
• Strong writing and communication skills.
• Creative thinking and the ability to generate engaging content.
• Knowledge of advertising on social media platforms is a plus.
• Excellent time management and organizational skills.
• Ability to work independently and as part of a team.
• Having a passion for crypto and NFT is a big plus.