SOCIAL MEDIA SPECIALIST

PT Bintang Inti Abadi; Tangerang; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading social media company based in Tangerang is looking for a Social Media Specialist. This role involves managing social media accounts, creating compelling content, and analyzing performance metrics. The ideal candidate is fluent in Bahasa Indonesia, has strong copywriting skills, and experience with various social media platforms. Join a dynamic team to shape the online presence of various brands.

Benefits

Work on diverse projects

Dynamic and collaborative team

Freedom to bring ideas to life

Qualifications

• Experience in social media management and content creation.
• Strong copywriting and storytelling skills.
• Experience with analytics to track performance.

Responsibilities

• Manage and grow social media accounts across various platforms.
• Plan and execute content strategies tailored to brand identity.
• Spot trending topics that engage Indonesian audiences.

Skills

Social media management

Content creation

Copywriting

Analytics understanding

Proficiency in Bahasa Indonesia

Proficiency in English

Proficiency in Mandarin

Tools

Adobe products

Job description

Overview

• Strong sensitivity to social media culture & trends in Indonesia.
• Creative thinker with experience in content planning, strategy, and storytelling.
• Ability to identify hot topics that capture audience attention.
• High aesthetic sense and understanding of visual presentation.
• Experience managing multiple social platforms.
• Fluent in Bahasa Indonesia; English and Mandarin proficiency is a plus

What You’ll Do

• Manage and grow social media accounts (Instagram, TikTok, YouTube, etc.).
• Building the owner’s personal branding and integrating it with the businesses they own.
• Plan and execute content strategies tailored to each goals and brand identity.
• Spot trending topics and formats that can attract and engage Indonesian audiences.
• Create fresh, eye-catching, and relevant content concepts that drive interaction.
• Track performance, analyze insights, and adjust strategies for maximum impact.

Why Join Us

• Work on diverse projects and industries, shaping the online presence of different brands.
• Be part of a dynamic, creative, and collaborative team.
• Freedom to bring ideas to life and influence digital strategies.
• Opportunity to stay ahead of trends and set new ones.
• If you have the creativity, trend-awareness, and strategic mindset to make content stand out, we’d love to hear from you!

Qualifications & Screening

• Experience in social media management and content creation.
• Fluent in Bahasa Indonesia; English and Mandarin proficiency is a plus.
• Strong copywriting and storytelling skills.
• Experience with analytics to track performance and adjust strategies.
• Experience with multiple platforms (Instagram, TikTok, YouTube, etc.).
• Proficiency with Adobe products.
• How many years of experience do you have as a Social Media Specialist?
• How many years of experience do you have in digital marketing?
• Which of the following languages are you fluent in?
• Are you experienced with copy writing and content creation?
• Which of the following Adobe products are you experienced with?
• Manufacturing, Transport & Logistics 51-100 employees