Social Media Manager

Arya Noble; Jakarta Selatan; On-site; IDR 167,400,000 - 279,000,000; Full time

Job summary

Arya Noble is seeking a Digital Marketing Manager in Jakarta Selatan to lead social media strategy and ensure effective marketing objectives. The role requires strong analytical skills and a background in marketing communications.

The ideal candidate should have at least 5 years in social media and 2 years in management, with a solid understanding of the beauty and dermatology industry. Familiarity with tools like Google Analytics is essential.

Qualifications

• Min. 5 years in Social Media field, with 2 years in a managerial position.
• Relevant knowledge in the Beauty & Dermatology Industry.

Responsibilities

• Analyzing business unit needs to create a comprehensive content strategy.
• Conducting research related to trends on social media.
• Monitoring performance of social media activities.

Skills

Social media strategy

Content creation

SEO optimization

Data analysis

Market research

Education

Bachelor Degree in Marketing Communication, Business Management, or related field

Tools

Google Analytics

Job description

Responsibilities

• Analyzing business unit needs and its marketing objectives to create a comprehensive content strategy and setting business priorities for each function.
• Analyzing target audience behaviour and media habits to optimize the customer touch point strategy using a large range of media and maximize the impact of advertising campaigns.
• Conducting research and analysis related to trends and behaviors on social media using tools such as Google Analytics, etc., to create appropriate strategies andcontent.
• Keep up-to-date with the market, industry, and customer trends to the customer and nurture continuous improvement and innovation to to keep provide customer with relevant values.
• Maintain good relations and collaboration with internal and external parties to achieve the operational & business goals.
• Creating a social media implementation report, competitor analysis, and performance analysis, and creating an improvement strategy for the next campaign/activity/plan.
• Monitor social media activity performance, such as SEO and traffic metrics, to evaluate the effectiveness of the digital marketing strategy and determine the Return on Investment (ROI).
• Ensure that all company budgets related to social media activities are utilized effectively and efficiently to maximize output, maintain quality, and support overall marketing objectives.

Qualifications

• Bachelor Degree in Marketing Communciation, Business Management, or related field.
• Min. 5 years in Social Media field. Proven 2 years in managerial position.
• Relevant knowledge in Beauty & Dermatology Industry.