SNS Handling Admin (26-06319)

PT Transcosmos; Daerah Khusus Ibukota Jakarta; On-site; IDR 89,280,000 - 133,920,000; Full time

Job summary

A global company is seeking a creative individual to create and publish engaging food-related content on social media platforms. The role requires a strong interest in food trends and culinary storytelling, alongside understanding social media analytics and the TikTok algorithm. Ideal candidates will have experience in short-form video content creation and the ability to analyze competitors for content ideas. Join a dynamic team to inspire innovation and redefine brand success.

Qualifications

• Strong interest and understanding of food content and culinary trends.
• Understanding of basic social media analytics.
• Experience in content creation, especially short-form video.

Responsibilities

• Create, plan, and publish food-related video content.
• Research food trends and audience behavior.
• Analyze competitor content for opportunities.

Skills

Strong interest in food content

Understanding of social media analytics

Experienced in short-form video content creation

Good understanding of TikTok algorithm

Comfortable appearing on camera

Creative and proactive

Tools

Social media platforms

Video editing tools (CapCut, VN, Premiere)

Job description

Be part of a great team from a global company

Join our global company and unlock limitless opportunities as you collaborate with a diverse and talented team. Together, we redefine success, inspire innovation, and create a world of endless possibilities.

• Create, plan, and publish social media content with a strong focus on food-related video content.
• Research and stay updated on food trends, viral formats, and audience behavior.
• Analyze competitor content to identify opportunities, content gaps, and best practices.
• Optimize content based on TikTok algorithm, including hook, watch time, retention, and engagement signals.
• Apply search visibility principles (keywords, hashtags, captions, on-screen text) to improve discoverability.
• Collaborate with internal teams (creative, marketing, campaign) to align content with brand goals.

Skill Requirements

• Strong interest and understanding of food content, culinary trends, and lifestyle.
• Understanding of basic social media analytics (reach, engagement, retention.
• Experienced in content creation, especially short-form video (TikTok / IG Reels) despite not produces the content.
• Good understanding of TikTok algorithm and how content gains reach organically.
• Comfortable appearing on camera (if needed for content).
• Able to analyze competitors and translate insights into content ideas.
• Creative, proactive, and willing to experiment with new content formats.
• Plus Point: Experience managing brand or community social media accounts.
• Plus Point: Basic video editing skills (CapCut, VN, Premiere, or similar tools).
• Plus Point: Interest in food styling, cooking, or food storytelling.