SEO Specialist

KitaLulus; Jakarta Selatan; Hybrid; IDR 120.000.000 - 180.000.000; Vollzeit

Zusammenfassung

KitaLulus is seeking an SEO Specialist who will own hands-on end-to-end SEO strategy to drive quality leads from organic search, including AI search concepts.

You will conduct keyword research, manage on-page and off-page SEO, write SEO content, and collaborate with marketing, design and development teams in a hybrid Jakarta office. Minimum 3 years in SEO, strong English writing, and familiarity with SEO tools are required.

Qualifikationen

• Minimum 3 years of experience; B2B industry experience is a plus.
• Proficient in on-page SEO, off-page SEO, and the fundamentals of technical SEO.
• Strong copywriting and content writing skills in English.
• Familiar with tools such as Google Search Console, GA4, and Ahrefs/Semrush.
• Self-driven, detail-oriented, and comfortable handling repetitive operational tasks.
• Willing to work from the office (hybrid).

Aufgaben

• Develop and execute an end-to-end SEO strategy aligned with business goals.
• Conduct keyword research based on search intent and the B2B buying journey (TOFU, MOFU, BOFU).
• Handle on-page and off-page SEO.
• Write and edit SEO content (articles, landing pages, case studies, product/service pages) and create content briefs when working with other writers.
• Optimize content to appear in AI search (GEO/AEO).
• Manage day-to-day SEO operations: content calendar, publishing, updating existing content, ranking monitoring, and error fixes.
• Collaborate with the marketing, design, and development teams.

Kenntnisse

On-page SEO

Off-page SEO

Technical SEO

Copywriting

Content writing

Tools

Google Search Console

GA4

Ahrefs

Semrush

Jobbeschreibung

We are looking for an SEO Specialist who doesnt just understand the theory, but is also willing to get hands-on. Our goal is not just to improve rankings, but to generate quality leads and pipeline from organic search, including AI search such as Google AI Overviews, ChatGPT, and Gemini.

Responsibilities

• Develop and execute an end-to-end SEO strategy aligned with business goals.

• Conduct keyword research based on search intent and the B2B buying journey (TOFU, MOFU, BOFU).

• Handle on-page and off-page SEO.

• Write and edit SEO content (articles, landing pages, case studies, product/service pages) and create content briefs when working with other writers.

• Optimize content to appear in AI search (GEO/AEO).

• Manage day-to-day SEO operations: content calendar, publishing, updating existing content, ranking monitoring, and error fixes.

• Collaborate with the marketing, design, and development teams.

Required Qualifications

• Minimum 3 years of experience; B2B industry experience is a plus.

• Proficient in on-page SEO, off-page SEO, and the fundamentals of technical SEO.

• Strong copywriting and content writing skills in English.

• Familiar with tools such as Google Search Console, GA4, and Ahrefs/Semrush.

• Self-driven, detail-oriented, and comfortable handling repetitive operational tasks.

• Willing to work from the office (hybrid).