Senior Social Media

Bekerdja.id; Tangerang; On-site; IDR 89,280,000 - 200,880,000; Full time

Job summary

Ideal candidates have 3-5 years in social media, strong storytelling, copywriting, and analytics skills, and a collaborative mindset to work with marketing and creative teams.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3-5 years of relevant experience in social media management, content creation, or related fields.
• Excellent written and verbal communication skills.
• Strong copywriting skills, particularly in soft-selling and storytelling content.

Responsibilities

• Develop creative and engaging content for various social media platforms.
• Create content plans and editorial calendars based on current trends, audience interests, and brand objectives.
• Write captions and copy for posts, campaigns, and marketing activities, focusing on storytelling and soft-selling.
• Manage social media interactions, including responding to comments and inquiries.
• Generate ideas and contribute to communication strategies for marketing campaigns.
• Collaborate with internal teams to plan and execute social media campaigns and activities.
• Monitor social media performance using analytics and social listening tools.
• Schedule and publish content across platforms.
• Analyze audience engagement, content performance, and trends to identify improvement opportunities.
• Prepare weekly and monthly social media performance reports.

Skills

Content creation

Copywriting

Social media management

Analytical thinking

Communication

Education

Bachelor's degree in Marketing/Communications

Tools

Social listening tools

Analytics platforms

Editorial calendars

Job description

A fitness & supplement brand is looking for creative and passionate Social Media professionals (Senior levels) to join its growing team in BSD, Tangerang.

We are seeking individuals who are passionate about social media, content creation, and digital storytelling, with the ability to develop engaging content, manage social media platforms, and execute effective campaigns to increase brand awareness and audience engagement.

Role Description

• Develop creative and engaging content for various social media platforms.
• Create content plans and editorial calendars based on current trends, audience interests, and brand objectives.
• Write compelling captions and copy for social media posts, campaigns, and marketing activities, focusing on storytelling and soft-selling approaches.
• Manage social media interactions, including responding to comments, direct messages, customer inquiries, and complaints.
• Generate creative ideas and contribute to communication strategies for marketing campaigns.
• Collaborate with internal teams to plan and execute social media campaigns and activities.
• Monitor social media performance using analytics and social listening tools.
• Schedule and publish content across social media platforms.
• Analyze audience engagement, content performance, and social media trends to identify opportunities for improvement.
• Prepare weekly and monthly social media performance reports.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3-5 years of relevant experience in social media management, content creation, or related fields.
• Excellent written and verbal communication skills.
• Strong copywriting skills, particularly in soft-selling and storytelling content.
• Creative and up-to-date with social media trends, platform features, and content formats.
• Experienced in developing content ideas, content plans, and social media campaigns.
• Proven ability to execute social media campaigns and projects successfully.
• Familiar with social media analytics, insights, and social listening tools.
• Strong organizational skills and attention to detail.
• Able to collaborate effectively with marketing and creative teams.

Position: Social Media Staff / Senior Social Media