Sales Engineer

PT Serata Makmur Raya; Batam; On-site; IDR 25,000,000 - 42,000,000; Full time

Job summary

Serata Engineering, part of Serata.co.id, seeks a Sales Engineer in Batam to drive sales of marine gensets and related equipment. You will combine technical knowledge with commercial acumen to identify opportunities, develop shipyard relationships, and deliver tailored product solutions.

The role involves coordinating with engineering and procurement, presenting to customers, and visiting sites to understand requirements, while supporting after-sales to ensure reliability and satisfaction.

Qualifications

• Bachelor’s degree in Marine Engineering, Mechanical Engineering, Electrical Engineering, or related field.
• Minimum 2–5 years of experience in sales of marine equipment, gensets, or related products.
• Strong understanding of marine propulsion and auxiliary systems (genset, pumps, control systems, etc.).
• Proven ability to translate technical specifications into commercial solutions.
• Excellent communication, presentation, and negotiation skills.
• Proactive, target-oriented, and able to work independently or in a team environment.
• Willing to travel domestically and internationally for customer visits or exhibitions.

Responsibilities

• Develop and execute sales strategies for marine gensets, engines, and auxiliary equipment.
• Identify and approach new customers including shipyards, shipping lines, ship owners, and marine contractors.
• Prepare technical and commercial proposals with engineering and procurement teams.
• Conduct product presentations and site visits to understand customer requirements.
• Maintain strong customer relationships for long-term partnerships.
• Monitor market trends and competitors to identify opportunities.
• Support after-sales and service teams for customer satisfaction.
• Prepare periodic sales reports, forecasts, and performance reviews.
• Participate in marine exhibitions and events to promote the company’s products and brand.

Skills

Communication skills

Presentation skills

Negotiation

Independent/Teamwork

Willingness to travel

Education

Bachelors degree in Marine Engineering

Bachelors degree in Mechanical Engineering

Bachelors degree in Electrical Engineering

Related field

Job description

Serata Engineering (Serata.co.id) is looking for a Sales Engineer for our Serata Engineering division. With the growing market in the marine industry, The Sales Engineer will be responsible for driving sales growth of marine generator sets & related marine equipment & supplies. This role combines technical knowledge with strong commercial acumen to identify opportunities, develop relationships with shipyards, vessel owners, and marine contractors, and provide reliable product solutions tailored to customer needs.

Responsibilities

Develop and execute sales strategies to achieve targets for marine gensets, engines, and auxiliary equipment.

Identify and approach new customers including shipyards, shipping lines, ship owners, and marine contractors.

Prepare technical and commercial proposals in coordination with engineering and procurement teams.

Conduct product presentations, technical consultations, and site visits to understand customer requirements.

Maintain strong customer relationships to ensure long-term business partnerships.

Monitor market trends, competitor activities, and industry developments to identify new opportunities.

Support after-sales and service teams to ensure customer satisfaction and product reliability.

Prepare periodic sales reports, forecasts, and performance reviews.

Participate in marine exhibitions, seminars, and trade events to promote the company’s products and brand.

Qualifications

Bachelor’s degree in Marine Engineering, Mechanical Engineering, Electrical Engineering, or related field.

Minimum 2–5 years of experience in sales of marine equipment, gensets, or related products.

Strong understanding of marine propulsion and auxiliary systems (genset, pumps, control systems, etc.).

Proven ability to translate technical specifications into commercial solutions.

Excellent communication, presentation, and negotiation skills.

Proactive, target-oriented, and able to work independently or in a team environment.

Willing to travel domestically and internationally for customer visits or exhibitions.

Preferred Skills

Knowledge of Class Rules and marine certification processes (e.g., BKI, ABS, LR, DNV).

Familiarity with Mitsubishi, Cummins, Yanmar, or similar engine-driven generator systems.

Experience in project-based sales or marine OEM/shipbuilding market.

Ability to read technical drawings and equipment specifications.

Willing to work from office at Batam

Able to speak Hokkian language (plus)