Regional Sales Manager

SKINTIFIC; Surabaya ꦱꦸꦫꦧꦪ; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A multinational personal care company in Indonesia seeks a high-performing Regional Sales Manager to drive sales growth and strengthen distributor networks. The role involves managing a team, setting sales goals, developing strategies, and building relationships with key partners. Ideal candidates will have at least 2 years of FMCG experience, strong communication skills, and the ability to work under pressure. This position offers an opportunity to shape the future of the General Trade channel across Indonesia.

Benefits

Fast-growing multinational environment

Qualifications

• Minimum 2 years experience as a Regional Sales Manager or Branch Manager in FMCG.
• Proven success in developing and managing regional sales networks.
• Strong network and market understanding in General Trade channels.

Responsibilities

• Lead and manage regional sales operations to meet and exceed assigned targets.
• Identify and develop new distributors while maximizing existing partner performance.
• Set clear sales goals and provide leadership to the sales team.
• Implement sales strategies to strengthen market penetration.
• Build relationships with key accounts and distributors.

Skills

Communication skills

Negotiation skills

Presentation skills

Analytical skills

Leadership skills

Market understanding

Job description

SKINTIFIC Indonesia seeking a high-performing and experienced Regional Sales Manager (General Trade) to drive growth, strengthen distributor networks, and lead sales operations across assigned provinces. This role will be instrumental in achieving regional sales targets, optimizing route-to-market strategies, and fostering strong relationships with key business partners.

You will oversee and guide the performance of Area Sales Managers, Supervisors, and Sales Executives across your designated territories — ensuring effective sales execution, market expansion, and alignment with company objectives.

Key Responsibilities

Lead and manage regional sales operations to meet and exceed assigned targets.

Identify, acquire, and develop new distributors while maximizing performance of existing partners.

Set clear sales goals and provide leadership, coaching, and motivation to the regional sales team (ASM, Supervisors, and SEs).

Develop, implement, and monitor sales strategies to strengthen market penetration and brand visibility.

Build and maintain strong relationships with key accounts, distributors, and trade partners.

Analyze market dynamics, monitor competitor activities, and recommend strategic countermeasures.

Manage sales forecasting, pipeline development, and performance reporting.

Collaborate cross-functionally with Marketing, Supply Chain, and Finance teams to ensure seamless execution.

Prepare and present regular business performance updates to management.

Ensure effective financial and operational planning for the assigned region.

Maintain a high level of professionalism in communication with both local and expatriate leaders.

Requirements

Minimum 2 years experience as a Regional Sales Manager or Branch Manager in FMCG— preferably from Personal Care, Skin Care, or Beauty categories.

Excellent communication, negotiation, and presentation skills in English

Proven success in developing and managing regional sales networks and achieving consistent business growth.

Strong network and market understanding in General Trade channels at a national level.

Strategic thinker with a strong entrepreneurial mindset and a result-oriented approach.

Demonstrated leadership experience in managing large and diverse sales teams.

Analytical, adaptable, and able to work effectively under pressure.

Currently based or willing to be place in Medan/Jakarta/Makassar/Surabaya

Willing to travel extensively within the assigned regions.

Available to join immediately is an advantage.

Why Join Us

This role offers an opportunity to work in a fast-growing multinational environment, where you will collaborate closely with regional and expatriate leadership teams, drive impactful sales strategies, and shape the future of our General Trade channel across Indonesia.