Product Marketing Manager

PT. CitraDimensi Arthali (\"CEDEA\"); Jakarta Utara; Sur place; IDR 223 200 000 - 446 400 000; Plein temps

Résumé du poste

PT CitraDimensi Arthali, a leading frozen seafood manufacturer in Indonesia, seeks a seasoned Product Marketing Manager to drive growth in the frozen foods category. You will lead strategic marketing, analyze market trends, and guide cross-functional teams to deliver compelling products and campaigns.

The role requires a bachelor’s degree in Marketing/Business and at least 5 years of experience in product marketing within FMCG or reputable brands, with strong leadership and project management

Qualifications

• Strategic planning and go-to-market thinking for frozen foods.
• Ability to translate consumer insights into actionable plans.
• Experience driving growth in FMCG or branded foods.

Responsabilités

• Develop and execute product marketing strategies for frozen food products.
• Conduct market research and translate findings into marketing plans.
• Collaborate with R&D and production on new product development and launches.
• Engage cross-functional teams including sales, distribution, and retail partners.
• Maintain brand positioning aligned with market expectations and company vision.

Connaissances

Strategic Planning

Market Analysis

Product Development

Stakeholder Engagement

Brand Positioning

Formation

Bachelor's degree in Marketing/Business

Description du poste

PT CitraDimensi Arthali is a pioneer in the processed seafood industry, as a manufacturer, importer, and distributor of frozen seafood processed food products based on surimi with the CEDEA and Teman Laut brand.

We are seeking a seasoned Product Marketing Manager with a proven track record in the food industry, specifically frozen food, to lead our marketing efforts and drive growth in this dynamic market.

Key Responsibilities:

Strategic Planning: Develop and execute innovative product marketing strategies for the frozen food category to achieve growth targets.

Market Analysis: Conduct market research to identify trends, consumer needs, and competitive insights, translating them into actionable marketing plans.

Product Development Collaboration: Work closely with R&D and production teams to guide the development of new products and ensure market fit.

Stakeholder Engagement: Build strong relationships with cross-functional teams, including sales, distribution, and retail partners.

Brand Positioning: Maintain and enhance brand positioning by ensuring alignment with market expectations and company vision.

Qualifications:

Bachelor’s degree in Marketing, Business Administration, or a related field.

Minimum of 5 years of experience in product marketing, preferably within the frozen food or reputable FMCG / Brand.

Demonstrated ability to lead and execute marketing strategies with measurable success.

Strong understanding of the frozen food market, including consumer behaviors and industry trends.

Excellent leadership, communication, and project management skills.

Willing to be placed in Muara Baru, North Jakarta

Unlock job insights

Hirer responsiveness Salary match Number of applicants

PT CitraDimensi Arthali is a leading frozen seafood manufacturer in Indonesia, specializing in the processing of high-quality fishery products under the well-known CEDEA brand. With production facilities strategically located in Muara Baru, Majalengka, Medan, and Semarang, we ensure efficiency and excellence in every step of our operations.

Since our establishment in 1995, we have been a pioneer in seafood-based processed food, continuously innovating with modern production technology to meet international quality standards. Our commitment to excellence has positioned us as a trusted name in the industry.

PT CitraDimensi Arthali is a leading frozen seafood manufacturer in Indonesia, specializing in the processing of high-quality fishery products under the well-known CEDEA brand. With production facilities strategically located in Muara Baru, Majalengka, Medan, and Semarang, we ensure efficiency and excellence in every step of our operations.

Since our establishment in 1995, we have been a pioneer in seafood-based processed food, continuously innovating with modern production technology to meet international quality standards. Our commitment to excellence has positioned us as a trusted name in the industry.