Marketing Support

English 1; Jakarta Pusat; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

English 1 is seeking a Marketing Coordinator to plan, coordinate, and execute both online and offline marketing activities to support the center’s growth goals.

This role oversees school visits, community events, and ATL campaigns, while supervising content creation, social media, and digital ads to ensure timely lead generation and effective brand representation.

Qualifications

• Diploma or Bachelor’s degree in Communication, Marketing, or Business.
• At least 1 year of experience in the marketing field.
• Strong communication and interpersonal skills.
• Out-of-the-box thinker.
• Demonstrated ability in project management.
• Updated with related trends in the media.
• Possessing a great knowledge of marketing strategy.

Responsibilities

• Execute offline lead generation activities: School visits and outreach programs, build relationships with schools and local communities, and distribute promotional materials.
• Coordinate ATL marketing activities, including placement of advertisements in billboards and radio, and liaise with vendors for scheduling and placement.
• Monitor and report the performance of ATL campaigns and share lead data with the sales/admissions team.
• Ensure lead data is accurately recorded and shared with the sales/admissions team for timely follow-up.
• Represent the English 1 brand positively and professionally at all public engagements.

Skills

Communication

Interpersonal skills

Project management

Marketing strategy

Education

Diploma or Bachelor's in Marketing/Communications/Business

Job description

The Offline Marketing Support is responsible for executing field marketing activities that build awareness and generate leads for the center. This includes organizing and supporting school visits, booth setups at malls (public places) and events, as well as distributing promotional materials in key locations.

Position Summary

The Marketing Coordinator is responsible for planning, coordinating, and executing both online and offline marketing activities to support the center’s growth goals. This role oversees school visits, community events, and ATL campaigns, while also supervising content creation, social media activities, and digital ads.

Work Schedule

40-hour workweek (over 5–6 days), as scheduled by the Center Director

Reporting Structure

The Marketing Support reports to the Marketing Coordinator.

Key Responsibilities

A. Execute offline lead generation activities:

School visits and outreach programs. Build and maintain relationships with schools, organizations, and local communities to create new outreach opportunities.

Booth setups at malls, schools, campuses, and community events

Distribution of flyers, brochures, and promotional materials in key locations

Other related programs to support the ongoing campaign

B. Coordinate ATL marketing activities, including:

Placement of advertisements in billboards, radio, etc.

Liaise with vendor or media agencies for scheduling and placement

Monitor and report the performance of ATL campaigns

C. Other Supports:

Ensure lead data is accurately recorded and shared with the sales/admissions team for timely follow-up.

Support marketing campaigns with creative input, event execution, and promotional activities.

Represent the brand positively and professionally at all public engagements.

Qualifications & Skills

Essential Qualifications

Diploma or Bachelor’s degree in Communication, Marketing, or Business

At least 1 year of experience in the marketing field

Preferred Qualifications & Experience

Strong communication and interpersonal skills

Out-of-the-box thinker

Demonstrated ability in project management

Updated with related trends in the media

Possessing a great knowledge of marketing strategy

English 1 is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, ethnicity, nationality, religion, gender, gender identity or expression, sexual orientation, marital status, parental status, disability, medical condition, or any other characteristic protected by applicable local laws and regulations.

We are committed to creating a workplace where everyone feels respected, included, and able to contribute their best work.