Marketing Executive

Target Media Nusantara; Jakarta Pusat; On-site; IDR 60,000,000 - 90,000,000; Full time

Job summary

Target Media Nusantara (TMN) is seeking a dynamic Marketing Executive to support integrated marketing strategies and strengthen our brand footprint in Indonesia. Fresh graduates are welcome, with a strong foundation in marketing, branding, and partnerships.

The role involves planning campaigns across digital and offline channels, developing materials, and coordinating with partners. English fluency is required; Mandarin is a plus.

Qualifications

• Fresh graduates are welcome.
• Fluent in English; Mandarin is a plus.
• Bachelor's degree in Marketing, Business, Communications, or Management.
• Strong understanding of marketing strategy, branding, and campaign management.

Responsibilities

• Develop and execute integrated marketing strategies and campaigns.
• Strengthen brand positioning across channels.
• Plan and implement digital, offline, events, content, and product marketing initiatives.
• Develop marketing materials, presentations, case studies, newsletters, and corporate assets.
• Support rollout of marketing initiatives, product launches, and branding activities.
• Conduct market research, competitor analysis, and customer insights.
• Identify and manage strategic partnerships with media partners and brands.
• Manage marketing projects, timelines, vendors, and budgets.
• Monitor campaign performance and prepare reports for improvement.

Skills

Marketing strategy

Brand management

Partnership development

Project management

Communication

English fluency

Education

Bachelor's degree in Marketing/Business/Communications/Management

Tools

Microsoft Office

PowerPoint

Excel

Word

Design tools

Marketing analytics

AI tools

Job description

Ready to Shape the Future of Indoor OOH Media in Indonesia?

Target Media Nusantara (TMN) is the branch office of China Focus Media Group and part of Sinar Mas company. We are the biggest indoor advertising platform company in Indonesia since 2018, backed by an extensive network of over 1,600 buildings and 7,500 screens across the Jakarta, Bandung, and Surabaya area.

Target Media Nusantara (TMN) is looking for a dynamic and driven Marketing Executive to support the TMN team in expanding our brand footprint. If you thrive on high-impact campaigns, strategic partnerships, and building brand dominance in a fast-paced environment, this is your platform to make a real mark.

What You Will Do :

Support the development and execution of integrated marketing strategies and campaigns aligned with business objectives.

Assist in managing and strengthening the company's brand positioning across marketing and communication channels.

Help plan and execute marketing campaigns, covering digital, offline, events, content, and product marketing initiatives.

Assist in developing marketing materials, presentations, case studies, newsletters, and corporate communication assets.

Support the rollout of new marketing initiatives, product launches, and corporate branding activities.

Conduct market research, competitor analysis, and customer insights to support business opportunities and campaign effectiveness.

Assist in identifying, developing, and managing strategic partnerships with media partners, industry associations, and brands.

Help manage marketing projects, timelines, vendors, and tracking budgets for cost efficiency.

Monitor campaign performance, collect data, and help prepare reports and recommendations for continuous improvement.

What We Are Looking For :

• Fresh graduates are welcome!
• Having working experience in Marketing, Brand Management, Partnership, Business Development, Communications, or a related field is a plus!
• Bachelor's degree in Marketing, Business, Communications, Management, or a related discipline.
• Good understanding of marketing strategy, branding, and campaign management.
• Familiarity or experience in partnership development and stakeholder management is a strong advantage.
• MUST be fluent in English, with the ability to communicate professionally and prepare presentations, proposals, and correspondence in English; Mandarin fluency is a huge plus!
• Strong analytical, problem-solving, and project management skills.
• Good communication, presentation, and interpersonal skills with a creative mindset.
• Proficient in Microsoft Office (PowerPoint, Excel, Word); experienced with design tools, marketing analytics, or AI tools is an advantage.
• Proactive, detail-oriented, and able to work collaboratively in a fast-paced environment.

Advertising, Marketing & Communications 11-50 employees

PT Target Media Nusantara (TMN) is a member of China Focus Media Group, China’s largest lifestyle connected media network and the second largest media group next to China Central TV. For more than 15 years, Focus Media Group has been the trusted partner to 5,500+ brands. Growing rapidly, Focus Media Group has expanded its office to Hongkong, South Korea, Singapore, and now in Indonesia as TMN.

TMN aims to bring a highly relevant and on-target lifestyle communication platform for clients to support their communication program through advanced advertising screens which will be installed mainly in office buildings, apartments, and hotels. The mechanical design of the screens will allow the client to develop an engaging creative content and performance to enhance the efficiency of the campaign.

PT Target Media Nusantara (TMN) is a member of China Focus Media Group, China’s largest lifestyle connected media network and the second largest media group next to China Central TV. For more than 15 years, Focus Media Group has been the trusted partner to 5,500+ brands. Growing rapidly, Focus Media Group has expanded its office to Hongkong, South Korea, Singapore, and now in Indonesia as TMN.

TMN aims to bring a highly relevant and on-target lifestyle communication platform for clients to support their communication program through advanced advertising screens which will be installed mainly in office buildings, apartments, and hotels. The mechanical design of the screens will allow the client to develop an engaging creative content and performance to enhance the efficiency of the campaign.