Marketing Content Creator

Rapiscan Systems, Inc.; Batam; On-site; IDR 316,067,000 - 561,896,000; Full time

Job summary

OSI Electronics is seeking a Marketing Content Creator to develop high-quality written content that strengthens brand authority, improves AI search visibility, and supports website growth. You will craft blog articles, newsletters, social posts, brochures, and press releases while coordinating marketing campaigns across digital and print channels.

You will collaborate with the design team, utilize CRM for campaigns, and repurpose content into multiple assets.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or related discipline.
• 2+ years marketing experience.
• Strong written and verbal communication skills.
• Solid understanding of marketing principles, campaigns, and analytics.
• Proficiency with social media platforms and digital marketing tools.
• Proficient in Microsoft Office.

Responsibilities

• Develop high-quality content such as blog articles, newsletters, social posts, brochures, and press releases.
• Manage marketing campaigns across digital, print, social, and live events.
• Support demand generation with lead acquisition, email campaigns, and outreach.
• Schedule and monitor content on social media (Twitter, LinkedIn) per brand standards.
• Collaborate with Graphic Designer to convert content into assets.
• Use CRM to create materials and support email campaigns.
• Repurpose long-form content into social posts, emails, talking points, and presentations.
• Adhere to company values and Code of Ethics.
• Report quality problems to management.

Skills

Marketing principles

Campaign execution

Analytics

Written communication

Verbal communication

Social media

Digital tools

MS Office

Collaboration

Time management

Education

Bachelor’s degree in Marketing, Communications, Business Administration

Tools

Microsoft Dynamics 365 CRM

CMS platforms

HTML/CSS basics

Google Tag Manager

Web analytics

Mailchimp

HubSpot

Google Ads

LinkedIn Ads

Job description

Overview

For over 35 years, OSI Electronics has provided manufacturing solutions of the highest quality, reliability, and customer support. We specialize in customized manufacturing solutions with the portfolio of services, capabilities, and factory locations needed to provide our customers with a competitive advantage in the global marketplace. OSI Electronics offers turnkey solutions for the full range of assembly complexity. We partner with customers on product development, new product introduction, mass production, sustaining engineering and product lifecycle management. Our cutting edge technology, manufacturing proficiency and responsive technical services deliver the Tier One capabilities customers require.

OSI Electronics is seeking a Marketing Content Creator to join the team. This individual is responsible for developing high-quality written content that strengthens brand authority, improves AI search visibility, supports website growth, and equips sales with clear, customer-focused messaging.

Responsibilities

• Development of high-quality, compelling content, such as blog articles, newsletters, social media posts, marketing collateral such as brochures, and press releases.
• Lead the implementation, coordination, and monitoring of marketing campaigns across various channels, including digital, print, social media, and live events.
• Contribute to demand generation initiatives by supporting lead acquisition strategies, email marketing campaigns, and targeted outreach efforts.
• Lead with scheduling, posting, and monitoring content on social media platforms (e.g., Twitter, LinkedIn), ensuring alignment with the company’s brand and messaging standards.
• Collaborate with the Graphic Designer to convert written content into brochures, flyers, infographics, web visuals, and campaign assets.
• Utilize CRM for material creation and support marketing email campaigns through CRM.
• Repurpose long-form content into shorter assets such as social posts, flyer copy, email snippets, sales talking points, and presentation content.
• Uphold the company’s core values of Integrity, Innovation, Accountability, and Teamwork.
• Demonstrate behavior consistent with the company’s Code of Ethics and Conduct.
• It is the responsibility of every employee to report to their manager or a member of senior management any quality problems or defects in order for corrective action to be implemented and to avoid recurrence of the problem.
• Duties may be modified or assigned at any time to meet the needs of the business.

Qualifications

Required:

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline.
• 2+ years of relevant work experience in marketing.
• Solid understanding of marketing principles, campaign execution, and analytics.
• Strong written and verbal communication skills.
• Proficiency with social media platforms and digital marketing tools.
• Competence in Microsoft Office Suite (Word, Excel, PowerPoint).
• Ability to collaborate effectively in a fast-paced, deadline-driven environment.
• Strong organizational and time-management skills.

Desired:

• Experience with Microsoft Dynamics 365 Customer Relationship Management (CRM) module.
• Familiarity with web development workflows and collaboration tools (e.g., CMS platforms, HTML/CSS basics, Google Tag Manager, or web analytics).
• Paid Media Experience (Google Ads, LinkedIn Ads, etc.).
• Exposure to email marketing platforms (e.g., Mailchimp, HubSpot).
• Understanding of SEO/SEM principles and digital tracking tools.