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PT Bevananda Mustika is seeking a Marketing Brand Operations support to assist the Department Head in driving B2B marketing, CRM management with Mekari Qontak, and marketing tool procurement.
The role focuses on paid advertising, events, website updates, and inventory of promotional goods; requires 1–3 years MarCom/B2B; a Bachelor's degree; proficient in Google Ads/Analytics, with strong organizational and communication skills.
This role supports the Marketing Brand Department Head in driving B2B operational marketing. The position focuses on customer database management and marketing automation through CRM Mekari Qontak, procurement and distribution of merchandising/marketing tools, paid advertising optimization (SEM), and execution of industry events to maintain distributor loyalty and attract new business partners.
CRM Management & Marketing Automation: Compose and execute mass message flows (broadcast blast) via WhatsApp Business API or email to inform customers of latest prices, new products, or seasonal greetings
Sales Team Coordination: Ensure smooth CRM operations to bridge marketing and sales team operations in following up on leads
CRM Analytics: Monitor CRM performance metrics (message read rates, customer responses) and report periodically
Paid Digital Advertising: Manage and monitor Google Ads (SEM) campaigns regularly to ensure company steel wire product ads effectively generate B2B prospects
Website Management: Update general website content (replace promotional banners, update company certifications, upload event photos, leads submission), and coordinate with developer team if errors/bugs occur
Merchandising & Marketing Tools Design: Design concepts and manage procurement of exclusive B2B merchandise (souvenirs, corporate calendars) and physical marketing tools (steel wire sample boxes, roll-up banners, distributor shop boards)
Inventory & Distribution: Manage marketing tools inventory in the marketing warehouse and arrange distribution to sales teams or exhibitions with Department Head approval
Event & Exhibition Coordination: Prepare technical requirements for industry exhibitions, distributor gatherings, and technical seminars alongside Marketing Head
Event Logistics: Arrange event logistics, marketing tools delivery, and support smooth execution of field activities
Education: Minimum Bachelor's degree in Communication, Marketing, Management, or Industrial Engineering
Experience: Minimum 1-3 years in MarCom/Marketing B2B (preferably with experience operating CRM Mekari Qontak or similar CRM platforms)
Technical Skills: Proficient in basic Mekari Qontak operations, Google Ads, Google Analytics, and promotional goods inventory management
Work Character: Organized, detail-oriented (especially for CRM data and print product QC), and possesses strong interpersonal communication skills