Marketing Communication

DOCART CLINIC; Tangerang Selatan; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

DOCART CLINIC is seeking a Marketing Communications professional to lead the planning and execution of campaigns and brand activities. You will coordinate with social media, content, KOL/influencer, and commercial teams to ensure cohesive messaging and impactful promotions.

The role demands 1–2 years of relevant experience, strong communication skills, and a proactive, trend-aware mindset to drive brand awareness and engagement in the beauty clinic space.

Qualifications

• Minimum education: D3/S1, preferably in Marketing, Communication, PR, or related field.
• 1–2 years experience in Marketing Communications, Marketing, or Branding, preferably in beauty or lifestyle industry.
• Understanding of marketing strategy, branding, and communication.
• Strong communication and negotiation skills.
• Creative, proactive, and able to follow trends.
• Able to work independently and in teams.
• Accustomed to working with targets and deadlines.
• Strong analytical and problem-solving skills.
• Proficiency in Marketing Communication, Campaign & Brand Activation, Digital Marketing, KOL/Influencer Management, Event & Promotion, Copywriting & Content Planning, Market & Competitor Research, Communication & Negotiation, Project Management, Basic Data Analysis & Reporting, and Microsoft Office/Google Workspace.

Responsibilities

• Develop and execute marketing communication strategies to increase brand awareness and engagement.
• Create and develop campaigns and promotions according to target market.
• Coordinate with Social Media, Content, KOL/Influencer, and Commercial teams.
• Manage communications and publications related to campaigns, promotions, events, and brand activities.
• Coordinate with KOLs, influencers, media, and other external parties.
• Monitor beauty industry trends, competitors, and market developments.
• Evaluate campaign effectiveness and prepare marketing communication reports.
• Support event execution, activation, and clinic branding activities.

Job description

This role involves developing and executing marketing communication strategies to increase brand awareness and engagement for a beauty clinic. You will create and manage campaigns and promotions aligned with target markets, coordinate with social media, content, KOL/influencer, and commercial teams, and oversee all communications related to campaigns, promotions, events, and brand activities.

Key responsibilities

Develop and execute marketing communication strategies to increase brand awareness and engagement

Create and develop campaigns and promotions according to target market

Coordinate with Social Media, Content, KOL/Influencer, and Commercial teams

Manage communications and publications related to campaigns, promotions, events, and brand activities

Coordinate with KOLs, influencers, media, and other external parties

Monitor beauty industry trends, competitors, and market developments

Evaluate campaign effectiveness and prepare marketing communication reports

Support event execution, activation, and clinic branding activities

About you

Minimum D3/S1 education, preferably in Marketing, Communication, Public Relations, or related field

Minimum 1–2 years experience in Marketing Communication, Marketing, or Branding, preferably in beauty or lifestyle industry

Understanding of marketing strategy, branding, and communication

Strong communication and negotiation skills

Creative, proactive, and able to follow trends

Able to work independently and in teams

Accustomed to working with targets and deadlines

Strong analytical and problem-solving skills

Proficiency in Marketing Communication, Campaign & Brand Activation, Digital Marketing, KOL/Influencer Management, Event & Promotion, Copywriting & Content Planning, Market & Competitor Research, Communication & Negotiation, Project Management, Basic Data Analysis & Reporting, and Microsoft Office/Google Workspace

Additional value: KOL/influencer network, experience in beauty clinics or beauty brands, and understanding of social media trends