MARKETING

Indonesia Internasional Institute for Life Sciences; Jakarta Timur; On-site; IDR 167,400,000 - 234,360,000; Full time

Job summary

PT Goldensnack Mas Sejahtera, a growing snack foods company, seeks a Marketing Specialist to drive market development, campaigns and brand activities from our Pulomas, East Jakarta location.

The role requires a Bachelor’s degree in Marketing or related field and 3+ years in FMCG/consumer goods. You will analyze trends, identify opportunities, and collaborate with Sales and Production to execute plans.

Qualifications

• Bachelor's degree in Marketing or related field.
• 3+ years of experience in Marketing, preferably FMCG/Consumer goods.
• Strong understanding of marketing principles, market research, consumer behavior and brand development.
• Experience planning and executing marketing campaigns, promotions or brand activities.
• Strong analytical and problem-solving skills with a commercial mindset.
• Good communication, negotiation, presentation and interpersonal skills.

Responsibilities

• Develop and execute marketing programs and campaigns to support business and brand objectives.
• Conduct market research and analyze market trends, consumer behavior, and competitor activities.
• Identify potential market opportunities, customer segments and new business channels.
• Develop promotional activities and marketing initiatives to increase brand awareness and product performance.
• Support brand positioning and product development based on market insights and consumer needs.
• Coordinate with Sales, Production and other departments to ensure effective implementation of marketing programs.
• Build and maintain relationships with distributors, partners and stakeholders.
• Prepare regular marketing reports, market analysis and recommendations for management.

Skills

Marketing

Market research

Brand development

Campaign planning

Analytical skills

Communication

Interpersonal skills

Presentation skills

Education

Bachelor's degree in Marketing, Business Management, Communications or related field

Tools

Microsoft Office

Excel

PowerPoint

Job description

PT Goldensnack Mas Sejahtera is a growing snack food company with its manufacturing facility located in Kendal, Central Java. We are looking for a Marketing Specialist to support our business growth through market development, marketing initiatives, brand activities, and consumer-focused strategies. The placement is in Pulomas, East Jakarta.

Key responsibilities

Develop and execute marketing programs and campaigns to support business and brand objectives

Conduct market research and analyze market trends, consumer behavior, and competitor activities

Identify potential market opportunities, customer segments, and new business channels

Develop promotional activities and marketing initiatives to increase brand awareness and product performance

Support brand positioning and product development based on market insights and consumer needs

Coordinate with Sales, Production, and other relevant departments to ensure effective implementation of marketing programs

Build and maintain relationships with distributors, business partners, and other relevant stakeholders

Prepare regular marketing reports, market analysis, and recommendations for management

Qualifications

Bachelor's degree in Marketing, Business Management, Communication, or a related field

Minimum 3 years of experience in Marketing, preferably in FMCG, Food & Beverage, Consumer Goods, or related industries

Strong understanding of marketing principles, market research, consumer behavior, and brand development

Experience in planning and executing marketing campaigns, promotions, or brand activities

Strong analytical and problem-solving skills with a commercial mindset

Good communication, negotiation, presentation, and interpersonal skills

Creative, proactive, result-oriented, and able to work independently

Proficient in Microsoft Office, particularly Excel and PowerPoint

Willing to be placed in Pulomas, Jakarta Timur