KOL Specialist Intern

Dentsu Aegis Network Ltd.; Melawai; On-site; IDR 55,800,000 - 89,280,000; Full time

Job summary

Dentsu Aegis Network Ltd. is offering a KOL Specialist Intern role in Jakarta to gain hands-on experience with creator campaigns, from research to performance tracking.

You will help identify the right KOLs and assist in outreach, briefing, and coordination while learning how to balance brand goals with authentic content. Ideal candidates are final-year students or fresh graduates who live and breathe social media, understand emerging trends, and can manage multiple creators and timelines with

Qualifications

• Final-year student or fresh graduate with an interest in influencer marketing, social media, content, or digital marketing.
• Naturally plugged into social media, creators, internet culture, and emerging trends.
• Curious about why people follow, trust, and engage with certain creators.
• Strong attention to detail and comfortable managing multiple creators, timelines, and campaign requirements.

Responsibilities

• Research KOLs and creators across platforms, categories, and communities to identify the right talent for campaigns.
• Support creator shortlisting, outreach, briefing, contracting, and campaign coordination.
• Help track content delivery, campaign timelines, and creator performance.
• Monitor social trends, conversations, and emerging creators to identify relevant opportunities for brands.
• Support campaign reporting and turn performance data into useful learnings.
• Coordinate with internal teams, clients, and creators to keep campaigns moving smoothly.

Skills

KOL research

Campaign coordination

Campaign tracking

Social media literacy

Communication

Attention to detail

Organized

Willing to learn

Education

Final-year student

Job description

Job Description

Creators can make people discover a brand, change their mind, or care about something they would have scrolled past. The challenge is knowing who to work with, why they matter, and how to make the partnership feel authentic. As a KOL Specialist Intern at dentsu Influence, you’ll get hands‑on experience behind creator campaigns, from researching and identifying the right KOLs to campaign coordination, briefing, and performance tracking. You’ll work with the team to turn audience and cultural insights into creator partnerships that make sense for both the brand and the community. If you’re naturally curious about people, culture, and why some creators can move an audience while others can’t, this is a good place to start.

About Dentsu

Dentsu Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu Japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan. With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client‑centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle— as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale. www.dentsu.com

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work

What You’ll Do

• Research KOLs and creators across platforms, categories, and communities to identify the right talent for campaigns.
• Support creator shortlisting, outreach, briefing, contracting, and campaign coordination.
• Help track content delivery, campaign timelines, and creator performance.
• Monitor social trends, conversations, and emerging creators to identify relevant opportunities for brands.
• Support campaign reporting and turn performance data into useful learnings.
• Coordinate with internal teams, clients, and creators to keep campaigns moving smoothly.

What You’ll Learn

• How brands choose the right creators for different audiences and campaign objectives.
• How KOL campaigns work from strategy and creator selection through execution and measurement.
• How to evaluate creators beyond follower count, including audience fit, content quality, engagement, and credibility.
• How to work with creators while protecting both brand objectives and creative authenticity.
• How culture, community, content, and performance come together in influencer marketing.
• Real experience working on live campaigns and with creators across different categories.

A Bit About You

• Final‑year student or fresh graduate with an interest in influencer marketing, social media, content, or digital marketing.
• Naturally plugged into social media, creators, internet culture, and emerging trends.
• Curious about why people follow, trust, and engage with certain creators.
• Strong attention to detail and comfortable managing multiple creators, timelines, and campaign requirements.
• Good communication skills and confident working with different personalities.
• Proactive, organized, resourceful, and willing to learn by doing.
• Available to commit full‑time, Monday‑Friday, for at least 3 months.

Dentsu Values

Will live the dentsu 8 Ways at all times: We Dream Loud, We Inspire Change, We Team Without Limits, We All Lead, We Make It Real, We Climb High, We Choose Excitement, We Are a Force for Good Inclusion and Diversity We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We will not define people by their race, gender, sexual‑orientation, age, or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That is what we care about. So, whether you are joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

Keeping connected

Please visit our website to find out more and connect with us on social. www.dentsu.com

Job Details

• Location: Jakarta
• Brand: Dentsu Media
• Time Type: Full time
• Contract Type: Freelancer