realme is hiring KOL & Community Manager.
Manage realme’s local KOL partnerships and Discord community, using creator collaborations and creative activities to build brand awareness, engagement, and product interest among young consumers.
Key Responsibilities:
- Manage local KOL/KOC partnerships across gaming, campus, entertainment, and lifestyle, from selection and negotiation to briefing, delivery, and reporting.
- Coordinate agencies and vendors to deliver campaigns on time, within budget, and in line with brand requirements.
- Run daily Discord operations, including onboarding, moderation, discussions, and moderator management.
- Plan gaming sessions, community challenges, product trials, and KOL-led activities to grow membership and improve engagement and retention.
- Develop creative content ideas based on product selling points and local youth trends.
- Track campaign and community performance, monitor competitors, and collaborate with internal teams on product launches and brand campaigns.
Requirements:
- At least three years of experience in influencer marketing, social media, or community management.
- Hands-on Discord experience, including channels, permissions, bots, onboarding, and moderation.
- Strong knowledge of Indonesia’s creator landscape and TikTok, Instagram, and YouTube.
- Proven skills in KOL negotiation, content briefing, project coordination, and performance analysis.
- Creative thinking, copywriting skills, and an interest in gaming, technology, and youth culture.
- Ability to manage multiple partners and projects under tight deadlines.
- Fluency in English is a MUST, proficiency in Mandarin Chinese is a plus.
Preferred Qualifications:
- Experience in gaming, esports, consumer electronics, or youth-focused brands.
- A track record of growing communities through KOL partnerships and online or offline activities.
- A portfolio of relevant KOL campaigns, community projects, or creative work.