Indonesia Wholesale Marketing Lead

Anta International; Jakarta Pusat; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

ANTA in Jakarta is seeking a Wholesale Marketing Lead to localize and drive brand strategies across partner networks. You will align campaigns with wholesale partners, monitor brand consistency, and plan content across social and retail channels.

The role requires 3+ years in Wholesale/Trade/Retail marketing, strong English communication, stakeholder coordination, and a commercial mindset to turn brand concepts into sales for partners.

Qualifications

• 3+ years of wholesale/trade/retail marketing experience.
• Excellent written and verbal English communication.
• Proven ability to coordinate with external partners and regional teams.
• Strong understanding of social media trends and B2B2C marketing strategies.
• Core project management, negotiation, and presentation skills.
• Creative thinker with a commercial mindset to drive partner sales.

Responsibilities

• Develop and localize wholesale brand marketing strategies for partners.
• Collaborate with Wholesale/Key Account teams to execute campaigns in partner environments.
• Plan content and social media promotions across brand and wholesale channels.
• Source and manage vendors for wholesale events, trade shows, and regional PR activations.
• Manage annual marketing budget and measure ROI through co-op advertising.
• Perform market research to identify partner opportunities and competitive landscape.
• Develop PR and advertising plans highlighting product launches across owned and partner networks.

Skills

Wholesale Marketing

Trade Marketing

Retail Marketing

Communication

Stakeholder management

Market research

Negotiation

Presentation

Job description

ANTA in Jakarta is seeking a Wholesale Marketing Lead to localize and drive brand strategies across partner networks. You will align campaigns with wholesale partners, monitor brand consistency, and plan content across social and retail channels.

The role requires 3+ years in Wholesale/Trade/Retail marketing, strong English communication, stakeholder coordination, and a commercial mindset to turn brand concepts into sales for partners.