Indonesia GTM & Retail Growth Lead

PT FCL INTERNASIONAL INDONESIA; Jakarta Utara; On-site; IDR 600,000,000 - 900,000,000; Full time

Job summary

PT FCL Internasional Indonesia is a fast-growing beauty company and the official distributor of renowned brands such as Focallure, Pinkflash, and Focalskin. This role leads the go-to-market strategy for Indonesia''s offline market, shaping launch and marketing plans for new and key products based on consumer insights, competition, and channels.

You will collaborate with Sales, Distributor, BA, Training and Marketing teams to drive sell-in to sell-out, manage promotions, and optimize product

Qualifications

• Minimum 5 years of GTM, product marketing, or trade marketing in FMCG/Beauty.
• Strong understanding of Indonesia's GT, MT and MTI channels.
• Bachelor's or Diploma degree required.
• Experience in managing teams and cross-functional collaboration.

Responsibilities

• Formulate and own Indonesia GTM strategy for offline market.
• Develop launch and marketing plans for new and key products based on consumer insights, competition and channels.
• Define product positioning, core selling points, pricing, promotions, distribution and terminal promotion plans.
• Collaborate with Sales, Distributor, BA, Training and Marketing teams to drive Sell In to Sell Out.
• Oversee offline product activities, promotions and terminal promotion strategies to boost market exposure and sales conversions.

Skills

GTM strategy

Product marketing

Trade marketing

Team management

Cross-department collaboration

Education

Diploma or Bachelor's Degree

Job description

PT FCL Internasional Indonesia is a fast-growing beauty company and the official distributor of renowned brands such as Focallure, Pinkflash, and Focalskin. This role leads the go-to-market strategy for Indonesia''s offline market, shaping launch and marketing plans for new and key products based on consumer insights, competition, and channels.

You will collaborate with Sales, Distributor, BA, Training and Marketing teams to drive sell-in to sell-out, manage promotions, and optimize product